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Brand Copywriter, Narrative Strategist
CyeraBrand Copywriter & Narrative Strategist developing narratives for Cyera's brand, product, and thought leadership. Collaborating with teams to ensure compelling storytelling in cybersecurity and AI.
Tech Stack
Tools & technologiesCloudCyber Security
About the role
Key responsibilities & impact- Create High-Impact Brand Content including website and landing page copy, brand campaigns, product launch messaging, customer stories, video scripts, event and conference content, analyst and media narratives, social content, and long-form thought leadership
- Develop storytelling that moves beyond features and functions to focus on business impact and market transformation
- Help define and refine Cyera's brand narrative, messaging architecture, and voice
- Translate complex cybersecurity, AI, governance, and data security concepts into clear and compelling stories
- Develop messaging frameworks that align company vision, market trends, customer pain points, and product innovation
- Ensure consistency of voice and positioning across all external communications
- Partner closely with executives and subject matter experts to develop thought leadership content
- Write keynote narratives, conference presentations, blogs, bylines, LinkedIn content, and strategic communications
- Identify emerging industry themes and turn them into compelling points of view
- Collaborate with Product Marketing, Design, and Creative teams to connect product innovation with broader market narratives and bring stories to life visually
- Support Demand Generation with campaign messaging and content frameworks
- Partner with Communications and PR teams on external messaging and executive visibility
Requirements
What you’ll need- 5–8+ years of experience in brand storytelling, copywriting, content strategy, product marketing, journalism, communications, or related fields
- Exceptional writing and editing skills with a portfolio demonstrating strategic storytelling
- Experience writing for B2B technology companies, preferably cybersecurity, cloud, AI, data, or enterprise software
- Ability to synthesize complex technical concepts into concise, compelling narratives
- Experience developing messaging frameworks, positioning, and executive thought leadership
- Strong interviewing skills and ability to extract insights from technical and business stakeholders
- Ability to manage multiple projects in a fast-paced, high-growth environment
Benefits
Comp & perks- Ability to work remotely, with office setup reimbursement
- Competitive salary
- Unlimited PTO
- Paid holidays and sick time
- Health, vision, and dental insurance
- Life, short and long-term disability insurance
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
copywritingcontent strategybrand storytellingmessaging frameworksstrategic communicationswriting for B2B technologyeditingnarrative developmentthought leadershipcampaign messaging
Soft Skills
exceptional writing skillsstrong interviewing skillsproject managementcollaborationsynthesis of complex conceptscommunicationcreativityadaptabilityinsight extractionstakeholder engagement