Cyderes

Marketing Performance Manager

Cyderes

full-time

Posted on:

Location Type: Remote

Location: United States

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About the role

  • Oversee the marketing tech stack integrations (HubSpot, Outreach, Sendoso, Salesforce, ZoomInfo, 6sense, etc.) ensuring it’s connected, clean, and high performing
  • Optimize lead flow processes including routing, scoring, attribution, and lifecycle stages
  • Create reporting dashboards that track performance, pipeline contribution, funnel conversion metrics and ROI
  • Partner with Marketing Leadership to drive performance optimization, uncover data and process gaps, and inform high-impact strategic initiatives
  • Prepare executive level updates, CMO briefings, board materials, and reporting to provide clear visibility into marketing performance and impact
  • Improve database quality and segmentation to support personalization and targeting
  • Work cross-functionally with Sales, Sales Development and Marketing to align on definitions, handoffs, and shared KPIs
  • Identify operational bottlenecks and implement solutions to eliminate them
  • Build playbooks and process documentation that scale with our growth
  • Support campaign execution with tracking, testing, and measurement frameworks

Requirements

  • 5+ years of experience in Marketing Operations, RevOps, or Sales Ops in a B2B environment
  • Hands-on expertise with Salesforce and HubSpot; certifications preferred
  • Familiarity with tools like ZoomInfo, Gong, Outreach, 6sense, PowerBI, Orum & RingLead
  • Deep understanding of marketing funnel metrics and performance levers
  • Analytical mindset with strong attention to detail
  • A bias for action and a builder’s mentality—comfortable operating independently
  • Clear communicator and systems thinker who can make complexity simple
Benefits
  • Medical Insurance - Employee + dependents covered
  • Life Insurance - Protection for what matters most
  • Retirement Match Program - We invest in your future
  • Hybrid Work Model - 2–3 days in office
  • Maternity & Paternity Leave - Time for the moments that matter
  • Paid Time Off - PTO + sick & casual leave
  • Bereavement & Volunteer Time - Give back to your community
  • Professional Development - Reimbursement program
  • LinkedIn L&D Platform - Thousands of courses at your fingertips
  • Mobile Phone Reimbursement - Stay connected, on us
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
marketing operationsRevOpsSales Opslead flow optimizationreporting dashboardsdatabase quality improvementperformance metricscampaign executionprocess documentationdata analysis
Soft Skills
analytical mindsetattention to detailclear communicationsystems thinkingbias for actionindependent operationcollaborationproblem-solvingstrategic thinkingprocess improvement
Certifications
Salesforce certificationHubSpot certification