
Communication and Marketing Lead
Cydee
full-time
Posted on:
Location Type: Hybrid
Location: Ho Chi Minh City • Vietnam
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Job Level
About the role
- Develop, implement, and oversee integrated marketing and communication strategies to enhance the organization’s visibility and promote events, programs, and initiatives.
- Collaborate with program teams to ensure consistent branding, messaging, and audience alignment across all campaigns.
- Develop and manage content marketing strategies, including articles, videos, infographics, press releases, social media content, email campaigns, website updates, and PR materials.
- Oversee and optimize multi-channel communication platforms (Facebook, LinkedIn, website, email newsletters, etc.).
- Establish relationships with media partners, journalists to maximize outreach and engagement.
- Ensure all marketing and communication activities align with the organization’s brand positioning, mission, and core values.
- Maintain and enhance the organization’s corporate identity, visual guidelines, and messaging framework.
- Tracking, analyzing, and reporting key performance indicators (KPIs) for communication and marketing initiatives provides actionable insights for continuous improvement.
- Conduct market research and competitive analysis to refine strategies and enhance audience engagement.
Requirements
- Bachelor's degree in Marketing, Communications, Public Relations, or related field
- 3+ years of progressive experience in communications and marketing, with at least 2 years in a leadership role.
- Demonstrated experience in environmental, renewable and clean energy, or sustainability sectors.
- Proven track record of successful communication campaigns that drive measurable results.
- Experience with digital marketing channels and strategies
- Proficiency in marketing analytics tools and data-driven decision making
- Good skills in communicating in English and Vietnamese.
- Proactively discuss and implement relevant tasks as requested by management and the director.
- Coordinate with relevant departments to ensure the effective execution of marketing activities, including any arising tasks.
Benefits
- - Private Health Insurance
- - Work From Home
- - Training & Development
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
content marketingdigital marketingmarketing analyticsmarket researchcompetitive analysisKPI trackingbrandingcommunication strategiescampaign managementdata-driven decision making
Soft skills
leadershipcollaborationcommunicationrelationship buildingproactive problem solvingorganizational skillsaudience engagementstrategic thinkingcreativityadaptability
Certifications
Bachelor's degree in MarketingBachelor's degree in CommunicationsBachelor's degree in Public Relations