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Business Development Representative – Hamburg
CybusBusiness Development Representative managing the Outbound Pipeline for IoT solutions at Cybus. Involves strategic account identification and market outreach in manufacturing industries.
About the role
Key responsibilities & impact- As a BDR you are the engine of our outbound pipeline.
- You identify the right accounts, develop them strategically and hand over real opportunities to our AE team.
- Outbound Account Development: Independently identify, prioritize and proactively engage enterprise target accounts within Cybus’ ICP (Manufacturing, Automotive, Chemical, Pharma, Food & Beverage) — systematic, not random.
- Multi-channel outreach & sequencing: Build and execute personalized outreach campaigns via LinkedIn, email and phone.
- Account-based approach with trigger-based personalization — no generic mass mailings.
- Pipeline creation & handover: Qualify outbound opportunities using BANT/MEDDIC criteria and hand them off to AEs seamlessly with a complete business case and stakeholder context.
- Market intelligence & playbook development: Identify market trends, competitor signals and buying triggers in target accounts.
- Actively contribute to building a scalable outbound playbook library.
- Activate the partner ecosystem: Collaborate with the partner network (Tier-1 system integrators) to identify and qualify co-sell and referral opportunities.
Requirements
What you’ll need- 1–3 years of experience as an SDR, BDR or in a comparable outbound role within a B2B tech/SaaS environment — with demonstrable success in enterprise outreach (meetings booked, pipeline generated).
- Outbound excellence: You are not the template-driven type.
- You research, personalize and know how to find — and use — relevant buying triggers.
- Strategic mindset: You prioritize accounts by potential, not by gut feeling.
- BANT, MEDDIC or similar qualification frameworks are tools for you, not buzzwords.
- Strong communication skills: Persuasive and precise — written and spoken, in German (C1/C2) and English (C1/C2).
- You write emails that get opened.
- Resilience & ownership: You have a high degree of personal responsibility, approach the task methodically even after the 5th “no” — and learn quickly from every interaction.
- Bonus points for experience in IIoT, manufacturing tech, Industry 4.0 or a comparable complex B2B deep-tech environment.
- Practical experience with account-based selling (ABS) or ABM.
- Experience with various sales tools such as HubSpot, LinkedIn Sales Navigator, etc.
Benefits
Comp & perks- We are a company with flat hierarchies and plenty of freedom for independent decision-making and ownership of your area of responsibility.
- Diversity, mutual respect and a strong team spirit are essential to us.
- We grow together and treat each other as equals.
- We offer an attractive and varied role where you can make an impact without heavy bureaucracy.
- A strong sense of community and regular team events.
- Ongoing training and development tailored to your skills and interests.
- A comfortable workplace: including a professional coffee machine, sweet snacks and fresh fruit, as well as an after-work soft drink or beer.
- Reliable work–life balance with flexible working hours, 30 days of vacation per year and a one-time additional vacation entitlement of 10, 15 or 20 days after 3, 4 or 5 years of service.
- Flexible vacation days: Use up to 5 of your 30 vacation days as flexible leave, either for a longer break or for financial benefits.
- Up to €100 subsidy for childcare costs per preschool-aged child.
- Monthly allowance of €50 for food, sports, bike leasing or public transport.
- Attractive retirement provision, including a subsidized direct insurance plan and a fully funded support fund.
- Hybrid working with 2–3 days in our Hamburg Eimsbüttel office, and occasional workations are possible.
- Attractive bonus scheme in addition to the fixed salary.
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
outbound account developmentpipeline creationBANTMEDDICaccount-based sellingmarket intelligencepersonalized outreach campaignstrigger-based personalizationstrategic account prioritizationbuying triggers
Soft Skills
strong communication skillspersuasive writingresilienceownershipmethodical approachstrategic mindsetpersonal responsibilityadaptabilitycollaborationresearch skills