Marketing and Communication Specialist

CYBOT

Marketing & Communication Specialist responsible for integrated marketing initiatives. Focused on events, social media, content creation, and internal communications for Bonfiglioli.

Posted 5/28/2026full-timeCalderara di Reno • 🇮🇹 ItalyMid-LevelSeniorWebsite

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Google Adssocial media campaignsGoogle AnalyticsSEOSEMcontent managementcontent creationMicrosoft Office SuitePowerPointevent management

Soft Skills

planningexecutionlogistics managementhospitality managementcommunicationanalytical skillsreportingteam coordinationtime managementadaptability

Tools & Technologies

project management toolsWBScorporate social media channelsintranet managementdigital channelscommunication materialsonline communication channelsoffline communication channelsperformance analysis toolscontent management systems

Industry Keywords

marketingmanufacturingevent coordinationcorporate communicationsdigital marketinghospitalityfinancial compliancepost-event analysisexhibitionstimelines

About the role

Key responsibilities & impact

Contribute to the planning and execution of integrated marketing and communication initiatives
Support venue preparation, invitations, timelines, and on-site coordination for fairs and events
Manage logistics, hospitality, transfers, and event staff on-site
Ensure timely payments and compliance with financial constraints
Conduct post-event analysis, evaluation of results, and reporting
Manage corporate social media channels including editorial plans
Create and execute campaigns across digital channels
Update communication materials for online and offline use
Support development of communication content for exhibitions and events
Manage the company intranet and update according to the monthly plan
Support content management for corporate and branch websites

Requirements

What you’ll need

Minimum 3–4 years of experience in similar roles
Experience in managing Google Ads and social media campaigns
Knowledge of Google Analytics and performance analysis tools
Strong skills in SEO and SEM
Knowledge of main online and offline communication channels and tools
Experience in social media management
Ability in content management and content creation
Familiarity with project management tools (e.g., WBS)
Proficiency in Microsoft Office Suite, especially PowerPoint
Excellent command of English, both written and spoken
Availability for business travel and events
Preferred background in manufacturing companies
Degree in Marketing, Economics, Languages, or related fields

Benefits

Comp & perks

Support for planning and execution of events
Vendor and agency management
Budget tracking
Post-event analysis
Management of corporate social media channels
Content creation for digital platforms
Internal communication management
Website content management
Website performance monitoring