Senior Product Marketing Manager

Customer.io

Senior Product Marketing Manager defining go-to-market strategies in B2B SaaS. Collaborating closely with cross-functional teams to drive product adoption and market impact.

Posted 5/28/2026full-timeRemote • 🇺🇸 United StatesSenior💰 $135,000 - $176,000 per yearWebsite

About the role

Key responsibilities & impact

Own go-to-market strategy for your product areas — positioning, messaging, launch execution, and measurement
Partner embedded with EPD squads to shape feature narratives
Drive product adoption and activation
Own competitive intelligence for your domain
Collaborate with demand gen, growth, and sales enablement
Build deep customer and product expertise

Requirements

What you’ll need

5+ years of product marketing experience in B2B SaaS
Experience in marketing technology, messaging, or an adjacent domain
Strong storytelling skills across written, verbal, and visual formats
Cross-functional collaboration experience
A track record of tying PMM work to business outcomes: adoption, activation, retention
Experience at early-to-mid stage high-growth companies
A habit of working with AI tools as part of your everyday workflow

Benefits

Comp & perks

100% coverage of medical, dental, vision, mental health, and supplemental insurance premiums for you and your family
16 weeks paid parental leave
Unlimited PTO
Stipends for remote work and wellness
Professional development budget

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

product marketinggo-to-market strategycompetitive intelligenceB2B SaaSmarketing technologystorytellingbusiness outcomesadoptionactivationretention

Soft Skills

cross-functional collaborationcommunicationcustomer expertise