Marketing Director – Capital Markets, Agency Leasing

Cushman & Wakefield

Marketing Director responsible for executing strategic marketing plans in Americas Capital Markets. Collaborating with teams to elevate brand awareness and drive revenue growth.

Posted 6/19/2026full-timeChicago • California, Illinois, Texas • 🇺🇸 United StatesLead💰 $144,500 - $170,000 per yearWebsite

About the role

Key responsibilities & impact

Develop, execute, and continuously refine a robust strategic marketing plan
Manage multiple verticals within Capital Markets to ensure marketing activities are tailored to each group's unique focus, client base, and market challenges
Measure campaign performance and analyze results to inform ongoing strategy adjustments and optimizations
Partner with business leadership to understand strategic objectives and align marketing initiatives to support revenue growth
Act as a subject matter expert, advising leadership teams on marketing strategies and their impact on profitability
Collaborate with internal Marketing & Research teams to integrate digital marketing, creative design, communications, and research into comprehensive content plans
Drive engagement throughout the client lifecycle by delivering high-impact marketing content
Maintain an in-depth understanding of industry trends, client needs, and competitive landscapes to act as a thought leader within the business
Optimize the effectiveness of marketing expenditures by leveraging key performance indicators (KPIs) to measure success and guide resource allocation
Manage the budget and ensure all marketing activities are completed on time and within budget.

Requirements

What you’ll need

Minimum of 8 years of experience in marketing, preferably within commercial real estate, capital markets, private equity or investment management
Proven track record of serving as the primary marketing leader for an office, region, or revenue-focused business group
Bachelor’s degree in Marketing, Communications, Business, or a related field required
High proficiency in Microsoft Office Suite and Adobe Creative Suite
Experience with digital marketing tools and strategies, including analytics and optimization
Strong project management and organizational skills with the ability to manage multiple priorities
Proven experience in budget development and adherence to financial targets
Exceptional communication and interpersonal skills, with the ability to interface effectively with clients and stakeholders at all levels
Exceptional written, verbal, and presentation communication skills
Strong analytical and problem-solving abilities, with a conceptual mindset
Proven leadership skills, including stakeholder management, building relationships, and influencing peers and leaders
Ability to work effectively in diverse cultural and educational environments
Track record of successfully implementing and enforcing marketing procedures and achieving measurable results
High confidence, adaptability, and the ability to lead teams in dynamic and fast-paced settings.

Benefits

Comp & perks

health, vision, and dental insurance
flexible spending accounts
health savings accounts
retirement savings plans
life and disability insurance programs
paid and unpaid time away from work

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

digital marketinganalyticsoptimizationbudget developmentmarketing procedurescampaign performance measurementstrategic marketing planningcontent creationproject managementKPI analysis

Soft Skills

communicationinterpersonal skillsorganizational skillsleadershipproblem-solvingadaptabilitystakeholder managementrelationship buildinginfluencingteam leadership