Marketing Director, Americas Services

Cushman & Wakefield

Services Marketing Director focused on strategic marketing for Asset Services, Project & Development Services, and Valuation & Advisory. Collaborating with Global Marketing & Research to drive client engagement and revenue growth.

Posted 6/19/2026full-timeChicago • Colorado, Illinois, Texas • 🇺🇸 United StatesLead💰 $144,500 - $170,000 per yearWebsite

About the role

Key responsibilities & impact

Strategize, develop, execute and measure results on an overall strategic marketing plan and individuals marketing campaigns on an ongoing basis
Partner with business leadership to understand business objectives and align marketing plan to these initiatives; provide subject matter expertise to help drive profitable revenue growth in concert with the business leadership teams
Use local competitive, client, and market insights to inform business strategies and optimize impact of marketing spend
Develop both a proactive, strategic posture with business leadership, along with requisite reactive, tactical posture
Partner with Marketing & Research’s Centers of Excellence in digital, communications, creative, and research to develop comprehensive content plans to drive engagement throughout the client life cycle
Partner with other service line marcom leaders to share best practices, key insights, and competitive intelligence, and coordinate on overall talent management
Serve as a thought leader by developing and maintaining a strong understanding of the business, including key trends, client needs & wants, competitive analysis, future threats and opportunities, etc.
Optimize impact of marketing spend, ensure overall achievement of financial and other targets using a robust set of key performance indicators
Provide oversight and direction, ensure global standards are applied, and brand positioning is supported for all marcom activities

Requirements

What you’ll need

8+ years of experience
Bachelor’s degree
Commercial Real Estate experience preferred, experience supporting professional services company required
Exceptional project management and organizational skills
Budget development experience with a track record of consistent adherence to budget and timelines
Digital Marketing experience
Experience serving as primary marketing leader for an office or revenue group
Experience supporting all associated advertising, PR, events and business development activities in compliance with corporate guidelines
High level of proficiency in Microsoft Office Suite
Thorough knowledge of Adobe Creative Suite
Ability to interface with and communicate with clients

Benefits

Comp & perks

Health insurance
Vision insurance
Dental insurance
Flexible spending accounts
Health savings accounts
Retirement savings plans
Life insurance
Disability insurance
Paid time off

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

digital marketingproject managementbudget developmentadvertisingpublic relationsevent managementbusiness developmentkey performance indicatorscompetitive analysiscontent planning

Soft Skills

organizational skillscommunication skillsleadershipstrategic thinkingcollaborationclient interfacingtactical planninginsight sharingthought leadershipadaptability