Cushman & Wakefield

CRM Analyst, Segmentation

Cushman & Wakefield

full-time

Posted on:

Location Type: Remote

Location: United States

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Salary

💰 $85,000 - $100,000 per year

Tech Stack

About the role

  • Clearly communicate insights and recommendations to the team backed by data
  • Help define subsets of the total addressable market where C&W Services has a higher likelihood of winning business
  • Collaborate with the Business Development organization and deliver a win/loss analysis to ensure target alignment
  • Work with the Operations teams to identify opportunities for revenue and margin expansion and retention within our existing base of clients
  • Support marketing & CRM campaigns with audience definition and list operations for outbound marketing campaigns that deliver against revenue-driving goals
  • Work with the Marketing team to analyze and report on campaign results and user behavior to identify opportunities to improve targeting and engagement
  • Collaborate with the Solutions team to align target markets with a solutions-view on feasibility with a goal of helping the team identify opportunities for new or enhanced solutions and services
  • Partner with the Technology team on predictive analytics, segmentation, and modeling
  • Contribute to ideation process with strategic insights, supporting the development of CRM tactics and revenue driving opportunities

Requirements

  • 3+ years of demonstrated success in a segmentation, business, and/or CRM analytics role
  • Experience working with Salesforce
  • Knowledge of Python and SQL; HTML and CSS is a plus
  • Analytically minded strategic thinker who can proactively identify opportunities for growth
  • Commitment to interpersonal effectiveness
  • Ability to champion ideas and execute in an expedited time frame and to establish trust and maintain a collaborative spirit working cross-functionally in the organization
  • Champions diversity and creates an environment of inclusion
  • Possesses a growth mindset and works with positive intent
  • Promotes continuous improvement, embraces change and is a change agent
Benefits
  • health, vision, and dental insurance
  • flexible spending accounts
  • health savings accounts
  • retirement savings plans
  • life and disability insurance programs
  • paid and unpaid time away from work

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
PythonSQLHTMLCSSCRM analyticssegmentationpredictive analyticsdata analysiswin/loss analysisrevenue expansion
Soft skills
interpersonal effectivenessstrategic thinkingcollaborationtrust buildingchange managementgrowth mindsetpositive intentcontinuous improvementchampioning ideasinclusion