Email & Social Media Marketing Specialist

Cube Care Company

Email & Social Media Marketing Specialist developing and optimizing campaigns across email and social media channels to drive engagement and conversions. Crafting personalized customer journeys and collaborating with marketing teams.

Posted 6/23/2026full-timeRemote • 🇺🇸 United StatesMid-LevelSeniorWebsite

About the role

Key responsibilities & impact

Design, update, and maintain the company website and landing pages.
Create web graphics, banners, and digital marketing assets.
Manage website content, ensuring branding and messaging consistency.
Optimize website performance, responsiveness, and user experience.
Support social media and marketing teams with visual and technical web requirements.
Monitor website analytics and recommend improvements.
Maintain website security, integrations, and user access permissions.
Handle our company's social media accounts (X, Tiktok, Pinterest, YouTube, IG, LinkedIn).
Plan, create, and execute email campaigns, including newsletters, promotions, and automated workflows.
Segment audiences for personalized and behavior-based campaigns.
Manage and maintain email databases to ensure accuracy, list health, and deliverability.
Conduct A/B testing on subject lines, content, and CTAs to improve performance.
Monitor and report on key email metrics (open rates, CTR, conversions, unsubscribe rates).
Ensure compliance with email regulations (GDPR, CAN-SPAM, etc.).
Work with sales and marketing teams to align strategies with business goals.
Collaborate with designers and copywriters to produce compelling, on-brand email content.
Provide insights and recommendations based on campaign performance data.
Continuously refine segmentation, personalization, and automation strategies.
Stay updated on email marketing best practices, industry trends, and emerging tools.
Explore integrations with CRM, website, and paid marketing channels to enhance results.

Requirements

What you’ll need

Proven experience in email marketing, with a strong track record of managing successful campaigns.
Proficiency with email marketing tools (Mailchimp, HubSpot, Klaviyo, ActiveCampaign, or similar).
Strong understanding of audience segmentation, automation, and deliverability best practices.
Analytical mindset with the ability to interpret data and optimize campaigns.
Excellent copywriting and communication skills.
Highly organized, detail-oriented, and able to manage multiple campaigns at once.
Preferred: Experience in both B2B and B2C marketing.
Familiarity with CRM platforms such as HubSpot, Salesforce, or Zoho.
Knowledge of SEO, content marketing, or digital advertising (a plus but not required).
Experience working in a fast-paced or startup environment.
Basic design skills in Canva or similar (bonus).

Benefits

Comp & perks

Health insurance
401(k) matching
Flexible work hours
Paid time off
Professional development opportunities

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

email marketingaudience segmentationautomationdeliverabilityA/B testingwebsite optimizationweb graphics designdigital marketingSEOcontent marketing

Soft Skills

analytical mindsetcopywritingcommunicationorganizational skillsdetail-orientedcollaborationinsight generationtime managementcreativityadaptability