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Associate Product Manager, Content Marketing
CSW Industrials Inc.Associate Product & Content Marketing Manager at RectorSeal translating product specifications into market messaging. Driving content production, sales enablement, and thought leadership in HVAC and construction markets.
About the role
Key responsibilities & impact- Develop and maintain messaging frameworks and value proposition documents
- Lead messaging discovery sessions with Product Managers
- Own the end-to-end production of campaign emails and content
- Define what the channel needs to sell
- Build and execute comprehensive content launch plans
- Identify and develop thought leadership content
- Support prioritization of asset development
Requirements
What you’ll need- 5–8 years of B2B marketing experience
- Demonstrated ability to develop or contribute to messaging frameworks
- Active, fluent user of AI writing tools
- Portfolio of strategic documents and finished market-facing content
- Experience with technical products
- Strong organizational instincts
- Comfortable working cross-functionally
Benefits
Comp & perks- Comprehensive medical, dental, and vision plans
- 401(k)
- Pension
- Life insurance
- Paid time off program with paid holidays
- Various wellness programs
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
B2B marketingmessaging frameworkscontent launch plansthought leadership contentcampaign emailsstrategic documentsmarket-facing contenttechnical products
Soft Skills
organizational instinctscross-functional collaboration