CSI

Marketing Data Analyst

CSI

full-time

Posted on:

Location Type: Remote

Location: United States

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About the role

  • Analyze raw data from various sources including sales, customer engagement, website traffic, social media platforms and other marketing/sales technologies.
  • Interpret data to identify trends, patterns, and insights relevant to marketing strategies and objectives.
  • Collaborate with cross-functional teams to understand business requirements and provide data-driven recommendations.
  • Develop and maintain dashboards, reports, and visualizations to communicate key findings and metrics.
  • Assist in the implementation of data collection methods, ensuring accuracy and consistency of data.
  • Conduct ad-hoc analysis to address specific marketing questions or challenges.
  • Stay updated on industry trends, best practices, and emerging technologies in data analytics and marketing.
  • Participate in meetings and presentations to share insights, findings, and recommendations with stakeholders.
  • Support Director of Marketing Ops & Demand Gen in data modeling, segmentation, and predictive analytics projects.
  • Contribute to the continuous improvement of data analysis processes and methodologies within the marketing team.

Requirements

  • Three to five years previous experience in data analysis or similar data/marketing roles.
  • BS/BA degree in Statistics, Mathematics, Economics, Computer Science, Marketing, or related field.
  • Proficiency in data analysis tools and software such as Excel.
  • Experience with data visualization tools (e.g., Power BI, Marketo Revenue Explorer or similar) is a plus.
  • Marketing/email automation platform experience.
  • CRM platform experience.
Benefits
  • Career development and growth opportunities within the organization.
  • Opportunity to gain hands-on experience in data analysis within a dynamic marketing environment.
  • Exposure to a wide range of projects and initiatives that directly impact business outcomes.
  • Collaborative and supportive team culture that values creativity, innovation, and continuous learning.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
data analysisdata visualizationdata modelingpredictive analyticsdata collection methodstrend analysispattern identificationad-hoc analysissegmentationmarketing strategies
Soft Skills
collaborationcommunicationproblem-solvinganalytical thinkingpresentation skillsattention to detailadaptabilitycritical thinkingstakeholder engagementcontinuous improvement