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Marketing Specialist
CSCMarketing Specialist supporting corporate compliance solutions marketing initiatives for CSC. Driving awareness, demand generation, and managing integrated marketing campaigns in a hybrid work environment.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in executing integrated marketing campaigns that drive business growth and generate qualified leads, with a strong focus on developing customer-centric messaging and performance metrics. Proficient in project management and collaboration across cross-functional teams to ensure successful marketing initiatives.
Highest-signal resume keywords
B2B Marketing ExperienceIntegrated Marketing CampaignsProject Management SkillsAnalytical MindsetExcellent Communication Skills
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Campaign Performance MeasurementMarketing Plan DevelopmentCompetitive ResearchMarket AnalysisBudget Management
Soft Skills
CollaborationAdaptabilitySelf-MotivationOrganizational Skills
Tools & Technologies
Microsoft OfficeExcel
Industry Keywords
LegalComplianceFinancial ServicesTechnologyBrand Awareness
About the role
Key responsibilities & impact- Execute integrated marketing campaigns that support business growth, generate qualified leads, and increase brand awareness.
- Develop marketing plans aligned with business objectives and go-to-market priorities.
- Partner with digital marketing teams and creative and channel execution teams to optimize campaign performance and support asset creation across paid, owned, and earned channels.
- Measure campaign performance using key metrics and provide recommendations for continuous improvement.
- Develop compelling positioning and messaging for CSC’s corporate compliance solutions.
- Create customer-facing marketing assets, including sales collateral, presentations, website content, emails, thought leadership, and event materials.
- Ensure messaging is consistent with CSC’s brand standards across all channels.
- Execute critical CLS external communications, including legislative and jurisdictional updates and monthly newsletters.
- Support internal communications related to marketing initiatives and product launches.
- Build strong relationships with product, sales, and market leaders to understand customer needs and business priorities.
- Translate business goals into effective marketing strategies, messaging, and campaign plans.
- Lead assigned marketing projects from planning through execution while managing timelines, stakeholders, and deliverables.
- Coordinate cross-functional teams and external partners to ensure successful project delivery.
- Assist with marketing budget tracking and performance reporting.
- Conduct competitive research and market analysis to identify opportunities.
- Build relationships with industry associations and partners to strengthen CSC’s presence within target markets.
- Champion CSC’s brand and value proposition across customer touchpoints.
Requirements
What you’ll need- 5–7 years of experience in B2B marketing, product marketing, or a related field; experience within legal, compliance, financial services, or technology industries preferred.
- Proven ability to develop and execute integrated marketing campaigns that deliver measurable business results.
- Strong project management and organizational skills with the ability to manage multiple priorities simultaneously.
- Experience partnering with cross-functional teams including sales, product management, and customer service.
- Excellent written and verbal communication skills with the ability to translate complex solutions into customer-focused messaging.
- Analytical mindset with experience measuring campaign performance and making data-driven recommendations.
- Comfortable managing budgets and developing marketing performance metrics and reporting.
- Highly self-motivated, collaborative, and adaptable in a fast-paced environment.
- Proficient in Microsoft Office, including Excel for reporting and analysis.
Benefits
Comp & perks- Competitive salary
- Annual success-sharing bonuses or commission plans based on individual performance
- Flexible working hours
- Paid time off
- Professional development opportunities
- Tuition reimbursement
- Referral bonuses
- Support for colleagues with disabilities