Area Director

Crunch Fitness

Area Director leading sales execution and operational excellence in fitness clubs in Western Maryland. Mentoring teams and driving performance through community engagement and management practices.

Posted 7/26/2026full-timeWestern Maryland • Maryland • 🇺🇸 United StatesLead💰 $70,000 per yearWebsite

About the role

Key responsibilities & impact

Drive Sales Execution by embedding the Crunch Sales System into staff members.
Build Operational Excellence with walkthroughs and audit compliance.
Develop Leaders through coaching and building growth plans.
Champion Performance & Growth by reviewing daily KPIs and creating action plans.
Activate Outreach & Local Momentum to build community buzz and business relationships.
Communication, Report, and Elevate through weekly summaries and coaching logs.

Requirements

What you’ll need

5+ years leading multi-unit teams in fitness, hospitality, or retail with proven results.
Mastery of membership sales, CRM systems, PT program integration, and field coaching.
Traveling (up to 90%) with passion for driving club-by-club excellence.
A heart for mentoring, a head for business, and the hunger to win.

Benefits

Comp & perks

Free Membership Free Results Membership For You & One Loved One.
Employee Discounts On Apparel, Personal Training And Child Care
Full-Time Management Employees Health Benefits
Career Growth & Upward Movement Annual Reviews, Incentives & Performance Based Promotions
Company Paid Certifications Paid Personal Training Certs With Free CEUs