Senior Strategic Field Marketing Manager

CrowdStrike

Sr. Strategics Field Marketing Manager developing and launching blended ABM strategies for cybersecurity company.

Posted 7/24/2026full-timeRemote • 🇺🇸 United StatesSenior💰 $130,000 - $200,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in Account-Based Marketing (ABM) strategies, leveraging generative AI to enhance marketing effectiveness and drive measurable revenue growth. Proven ability to design and operationalize scalable marketing frameworks while fostering collaboration across sales and marketing teams.

Highest-signal resume keywords

10+ Years B2B Marketing ExperienceABM Program Design and ExecutionGenerative AI UtilizationSales Methodologies and Deal MechanicsCross-Functional Leadership

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Account-Based Marketing (ABM)Marketing StrategyPipeline GrowthVertical Market SegmentationPerformance ReportingMarketing MeasurementAttribution AnalysisOperational ProcessesProject ManagementAnalytical Capabilities

Soft Skills

Exceptional CommunicationStakeholder ManagementInfluencing SkillsCuriosity for Emerging Technologies

Tools & Technologies

CRM PlatformsMarketing AutomationABM TechnologiesIntent DataContent Experience PlatformsAnalytics Tools

Industry Keywords

B2B MarketingField MarketingMatrixed EnvironmentIntegrated Marketing ProgramsHigh-Impact Programs

About the role

Key responsibilities & impact

Build the Regional ABM Blueprint
Partner with sales and marketing leadership to build the strategies, frameworks, and playbooks that power scalable ABM across the region
Enable field teams to execute consistent, high-impact 1:1, 1:few, and 1:many ABM programs that accelerate pipeline, strengthen customer relationships, and drive measurable revenue growth
Lead the design and execution of high-impact ABM programs in partnership with sales and regional marketers to accelerate pipeline, strengthen customer relationships, and drive revenue across top accounts
Use performance insights to refine strategies, validate new approaches, and establish best practices that scale across the organization
Shape and drive our ISAC (Information Sharing and Analysis Center) marketing strategy to penetrate target accounts at a deeper level, cultivating ecosystem relationships through specialized memberships and high-impact, in-person activations
Champion the adoption of generative AI by developing practical workflows, prompts, agents, governance, and enablement that empower marketers to work smarter, move faster, and unlock new levels of productivity and creativity
Design repeatable planning frameworks, operational processes, and best practices that simplify execution, improve consistency, and enable regional teams to deliver exceptional marketing at scale
Partner with regional marketing leaders to shape quarterly and annual plans, ensuring investments align with business priorities, customer needs, and ABM best practices while driving pipeline and revenue
Evaluate emerging technologies, optimize the existing marketing technology ecosystem, and transform complex capabilities into intuitive solutions that improve adoption, efficiency, and performance
Develop meaningful reporting frameworks, KPIs, and executive-ready insights that demonstrate marketing's contribution to the business, uncover opportunities for optimization, and guide strategic decision-making
Build trusted partnerships across sales, marketing, and extended teams to improve alignment, streamline execution, and create integrated strategies that accelerate business outcomes
Identify opportunities to simplify processes, remove friction, and introduce smarter ways of working that help the organization scale, adapt, and innovate

Requirements

What you’ll need

10+ years of experience in B2B marketing, field marketing, ABM, and/or marketing strategy
Experience partnering closely with sales organizations in a matrixed environment
Experience designing, launching, and operationalizing ABM programs or strategic marketing initiatives
Proven success driving measurable pipeline growth through integrated marketing programs
Strong capability in vertical market segmentation, industry analysis, and specialized account and cluster positioning
Proven experience utilizing AI technologies to enhance decision-making, streamline workflows and processes, improve efficiency and drive business outcomes
Mastery of modern ABM strategies and how complex organizations operate
Strong grasp of sales methodologies, deal mechanics, and revenue-generating sales processes
Experience developing scalable marketing frameworks, playbooks, and enablement programs
Excellent project management and cross-functional leadership skills
Strong analytical capabilities, including marketing measurement, attribution, and performance reporting
Exceptional communication and stakeholder management skills with the ability to influence across functions and regions
Hands-on experience using generative AI to improve marketing effectiveness, productivity, and planning
Deep familiarity with CRM platforms, marketing automation, ABM technologies, intent data, content experience platforms, and analytics tools
Curiosity to evaluate emerging technologies and turn innovation into practical business value

Benefits

Comp & perks

Market leader in compensation and equity awards
Comprehensive physical and mental wellness programs
Competitive vacation and holidays for recharge
Paid parental and adoption leaves
Professional development opportunities for all employees regardless of level or role
Employee Networks, geographic neighborhood groups, and volunteer opportunities to build connections
Vibrant office culture with world class amenities
Great Place to Work Certified™ across the globe