
Director – Go-to-Market Business Applications
CrowdStrike
full-time
Posted on:
Location Type: Remote
Location: United States
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Salary
💰 $170,000 - $260,000 per year
Job Level
About the role
- Own the architectural integrity and strategic roadmap of our global Lead-to-Cash (L2C) engine.
- Lead a team of architects and analysts to build a seamless "Golden Path" for revenue.
- Define the L2C Vision & Roadmap: Architect a multi-year strategy for GTM technologies that eliminates silos between Sales, Marketing, and Finance.
- Lead the design of automated, API-first workflows that allow for zero-touch ordering and provisioning across various motions.
- Oversee the end-to-end configuration and integration of the application ecosystem.
- Ensure that Lead-to-Cash flows are optimized for complex B2B SaaS variables.
- Move beyond standard CRM tracking by embedding AI and machine learning into the workflow.
- Partner with Sales and Alliance leadership to ensure systems are a "wingman" to the rep.
- Implement a robust framework for environment management, data privacy, and secure external access for global partners and distributors.
- Manage and mentor a cross-functional team of business analysts, developers, and product managers.
Requirements
- 10+ Years of Experience: Deep background in enterprise applications (Salesforce ecosystem) with a specific mastery of the Lead-to-Cash lifecycle in a high-growth B2B SaaS environment.
- Deep architectural knowledge of Salesforce (Sales Cloud, CPQ, Experience Cloud, Partner Portals) .
- Strong understanding of API management and Middleware (MuleSoft, Workato, etc.) for real-time B2B integrations.
- Experience with ERP integrations (NetSuite, SAP) to ensure a clean handoff from "Closed-Won" to "Cash."
- Expertise in GTM motions: Direct, Channel (MSSP/Disti), and Cloud Marketplaces.
- Ability to translate "We need more revenue" into a technical requirement for a custom quoting object or an automated provisioning trigger.
- Proven ability to influence C-Suite stakeholders and drive alignment between conflicting priorities (e.g., Sales wanting speed vs. Finance wanting controls).
- A track record of using KPIs (Deal Velocity, Quote Accuracy, CAC/LTV) to justify tech spend and roadmap prioritization.
- Bachelor’s degree in Computer Science, Engineering, or Business Information Systems (Master’s or MBA preferred).
Benefits
- Market leader in compensation and equity awards
- Comprehensive physical and mental wellness programs
- Competitive vacation and holidays for recharge
- Paid parental and adoption leaves
- Professional development opportunities for all employees regardless of level or role
- Employee Networks, geographic neighborhood groups, and volunteer opportunities to build connections
- Vibrant office culture with world class amenities
- Great Place to Work Certified™ across the globe
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
Lead-to-Cash lifecycleSalesforceAPI managementMiddlewareERP integrationsGTM motionsKPI analysisautomated workflowsdata privacyB2B SaaS
Soft Skills
team leadershipmentoringinfluencing stakeholderscross-functional collaborationstrategic thinkingproblem-solvingcommunicationalignment of prioritiestechnical translationenvironment management
Certifications
Bachelor’s degree in Computer ScienceBachelor’s degree in EngineeringBachelor’s degree in Business Information SystemsMaster’s degreeMBA