CrowdStreet

General Counsel

• Play a key role in delivering quality investment opportunities to Crowd Street investors.
• Negotiate brokerage and services agreements with sponsors of commercial real estate and private fund investments.
• Ensure securities offerings conform to Crowd Street standards and regulatory requirements, including compliance with the securities rules and regulations and FINRA rules, particularly the application of Reg D and Rule 2210 with respect to accredited investors (non-institutional).
• Negotiate partnership and operating agreements and private offering documents, including private placement memorandums, operating agreements, and subscription agreements, working closely with our investments, investment performance, and marketplace operations teams.
• Negotiate and interpret contracts; manage contract enforcement efforts and litigation.
• Support general corporate matters, including vendor agreements, corporate governance, human resources matters.
• Support risk mitigation and litigation management.
• Support investor relations and marketing teams in drafting external communications.
• Manage complex matters independently, prioritizing multiple open matters and fast-paced processes.
• Serve on cross-functional teams to support innovation and corporate initiatives.
• Use excellent communication skills, knowledge, and judgment to regularly assess, advise, and recommend solutions to complex challenges.

Senior VP, Associate General Counsel, Corporate & Securities

Marketing

• Design and implement complex email journeys in SFMC, incorporating conditional logic, AMPscript, HTML, and behavioral triggers (e.g., clicks, form submissions)
• Create and manage custom Cloud Pages and Preference Centers that allow users to select communication cadence, topics, and frequency—then sync this data back into Salesforce CRM (SFDC) via data extensions or profile attributes
• Build interactive email experiences using radio buttons, dropdowns, and dynamic content that feed directly into subscriber profiles
• Set up automated list segmentation and bucket assignment based on recipient behavior (e.g., if user clicks Link A vs. Link B)
• Troubleshoot issues in existing email sequences and journeys, ensuring accuracy and proper flow
• Extract, clean, and normalize data from Salesforce for campaign use (heavy Excel work including VLOOKUPs, filtering, deduplication, etc.)
• Collaborate with broader marketing, sales, and product teams to translate business objectives into deployable marketing automation workflows
• Design, build and maintain reporting dashboards and analytics across the team’s marketing, sales and service operations
• Collaborate with internal teams, including Engineering, Sales and Operations on cross-departmental issues

Senior VP, Associate General Counsel, Corporate & Securities

Associate Marketing and Service Automation Specialist