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Crocs, Inc.

Director, Category Management – Womens

Crocs, Inc.

Director of Women’s footwear business at Crocs, leading category strategy and product creation. Driving revenue growth while managing cross-functional team alignment and performance metrics.

Posted 5/9/2026full-timeWestwood • Massachusetts • 🇺🇸 United StatesLead💰 $170,000 - $186,000 per yearWebsite

Tech Stack

Tools & technologies
React

About the role

Key responsibilities & impact
  • Build and lead the long-term vision for the Women’s footwear business, identifying growth opportunities across categories, occasions and consumers that expand the Brand beyond current product assortment.
  • Translate consumer insights, trend intelligence, competitive analysis and marketplace data into actionable category strategies that identify white space, and strengthen product positioning.
  • Partner closely with the VP of Category Management & Merchandising to shape seasonal and long-term product strategies, ensuring clear priorities are established and effectively cascaded across the broader team.
  • Lead end-to-end product creation lifecycle across multiple product tracks ensuring each initiative has a clear purpose, consumer need and commercial opportunity.
  • Own category performance by closely monitoring sales, margin, productivity and consumer trends making informed decisions to capitalize on opportunities, mitigate risks and react with speed.
  • Serve as the category lead within the cross-functional product creation process, driving alignment, decision making, and executional clarity across Design, Development, Marketing, Merchandising and Planning to ensure the Women’s product strategy comes to life with excellence.
  • Drive a multi-category Women’s offense that creates dimension across the portfolio balancing innovation, product evolution, newness and productivity.
  • Build scalable and repeatable processes that improve speed, efficiency, and clarity across the production creation lifecycle.
  • Challenge conventional thinking and bring a test and learn mindset using curiosity, agility, and strong judgment to move quickly in a fast paced environment.
  • Lead, coach and develop team members creating a high performing team culture built on accountability, ownership, collaboration and growth.

Requirements

What you’ll need
  • Bachelor’s degree in Business, Marketing, or a related field, or equivalent relevant experience.
  • 7+ years of product or category management experience, preferably within casual or sport lifestyle footwear.
  • 5+ years of people management experience with a demonstrated ability to develop and inspire teams.
  • Proven track record of success within globally recognized footwear or consumer brands.
  • Strong business acumen with experience driving seasonal line plans, revenue, and margin performance.
  • Excellent communication and presentation skills, with the ability to influence and align cross-functional stakeholders.
  • Comfort operating in a fast-paced, dynamic environment with a bias for action and agility.
  • Ability and willingness to travel globally as needed.

Benefits

Comp & perks
  • Medical, dental, and vision coverage
  • Life and AD&D coverage
  • Short and long-term disability coverage
  • Paid time off
  • Employee assistance program
  • Participation in a 401k program with company match
  • Flexible schedule
  • Company incentive program
  • Additional voluntary benefits

ATS Keywords

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Hard Skills & Tools
product managementcategory managementconsumer insightscompetitive analysismarketplace datasales performancemargin performanceproduct creation lifecycleseasonal line plansrevenue performance
Soft Skills
leadershipcoachingteam developmentcommunicationpresentation skillsinfluencingcollaborationagilitycuriosityjudgment
Certifications
Bachelor’s degree in BusinessBachelor’s degree in Marketing