Crocs, Inc.

Associate Design Director, Creative Technology

Crocs, Inc.

full-time

Posted on:

Location Type: Hybrid

Location: Broomfield • Colorado • United States

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Salary

💰 $125,000 - $135,000 per year

Job Level

Lead

About the role

  • Explore and apply emerging tools — including AI-assisted design and generative media — to expand how Crocs creates brand storytelling.
  • Contribute directly to the creation of premium brand content across campaigns, launches, and key brand moments.
  • Experiment with new creative formats, tools, and workflows to unlock new possibilities for storytelling and design.
  • Develop creative pipelines that combine design craft, generative tools, and digital production techniques to accelerate experimentation.
  • Ensure all work reflects Crocs’ visual voice while pushing for fresh, culturally relevant design.
  • Help designers and creative partners adopt emerging technologies and evolve how creative work is made.
  • Partner with Creative Directors, Designers, Brand, Marketing, and Product teams to bring ideas to life across digital, social, retail, and experiential channels.
  • Maintain high standards of design excellence across typography, composition, motion, and storytelling.
  • Work with agencies, artists, and technologists to bring innovative ideas and collaborations to life.
  • Identify opportunities where emerging technologies can unlock new forms of storytelling for the Crocs brand.

Requirements

  • Bachelor’s degree in Graphic Design, Communication Design, Digital Media, or related field.
  • At least 8+ years of experience in design, digital creativity, creative technology, or brand storytelling.
  • At least 3+ years of leadership experience.
  • Portfolio demonstrating innovative use of emerging creative tools, generative workflows, or experimental design approaches.
  • Proficiency in modern creative tools including Adobe Creative Suite and Figma, with experience exploring generative platforms.
  • Experience working with AI-assisted design tools and creative prompting frameworks.
  • Strong design craft with exceptional attention to typography, composition, layout, and visual storytelling.
  • Systems thinker with the ability to translate creative ideas into modern workflows and production pipelines.
  • Curious, experimental approach with a passion for exploring new creative tools and technologies.
  • Passion for culture, building, and the Crocs brand — with an instinct for work that feels expressive, authentic, and wonderfully unordinary.
  • Please include a portfolio demonstrating experimentation with emerging creative technologies, generative workflows, or AI-assisted design.
Benefits
  • medical coverage
  • dental coverage
  • vision coverage
  • life and AD&D
  • short and long-term disability coverage
  • paid time off
  • employee assistance
  • participation in a 401k program that includes company match
  • many other additional voluntary benefits
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
graphic designdigital mediabrand storytellingdesign crafttypographycompositionlayoutvisual storytellinggenerative workflowscreative technology
Soft Skills
leadershipcuriosityexperimentationattention to detailcollaborationcreativitycommunicationsystems thinkingpassion for cultureauthenticity
Certifications
Bachelor’s degree in Graphic DesignBachelor’s degree in Communication DesignBachelor’s degree in Digital Media