Digital Marketing Manager
Crocs, Inc.
full-time
Posted on:
Location Type: Hybrid
Location: Gangnam-gu • 🇰🇷 South Korea
Visit company websiteJob Level
SeniorLead
About the role
- Lead paid media strategy across search, social, display, affiliate, app, and owned channels
- Optimize media mix and budgets to exceed performance goals
- Execute CRM strategies via email, Kakao, app, etc., to boost repeat purchases and lifetime value
- Drive promotions, digital launches, and live commerce initiatives
- Track KPIs using tools like Adobe Analytics
Requirements
- 10+ years of experience in digital marketing
- Strong expertise in performance media and CRM
- Experience in eCommerce and marketplaces preferred
- Strong analytical skills
- Fluent in Korean; business-level English proficiency preferred
- Experience with SAP, SFCC, Adobe Analytics, and internal systems is a plus.
Benefits
- Flexible work arrangements
- Professional development
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
digital marketingperformance mediaCRMeCommerceanalytics
Soft skills
analytical skillsleadership