Senior Growth Strategist

Cro Metrics

Senior Growth Strategist leading paid-media acquisition, testing, and investment strategy for Cro Metrics’ data-driven growth optimization clients. Coaching strategists and building AI-assisted analytics workflows.

Posted 8/24/2026full-timeRemote • 🇺🇸 United StatesSenior💰 $110,000 - $130,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in leading paid acquisition strategies, managing budgets, and optimizing performance across multiple channels. Proficient in data storytelling and forecasting business outcomes to drive investment decisions while mentoring junior team members.

Highest-signal resume keywords

Paid Media StrategyBudget ManagementData StorytellingPerformance AnalysisAI Tool Utilization

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Performance MarketingForecasting PaybackCRO FundamentalsData AnalysisCreative Testing

Soft Skills

Client Relationship ManagementCoaching and MentoringInfluencing Stakeholders

Tools & Technologies

Meta Ads ManagerGoogle AdsTikTok AdsOptimizelyAdobe Target

Industry Keywords

Paid MediaMulti-Channel MarketingAttributionIncrementalityClient Services

About the role

Key responsibilities & impact

Lead paid acquisition strategy for complex, multi-channel client programs
Own paid-media budgets, targeting, and creative testing across paid social and paid search
Build testing and optimization systems that scale learnings across accounts or portfolios
Serve as a senior strategic partner to clients and influence executive stakeholders through data storytelling
Forecast business outcomes and model payback, LTV, and CAC to guide investment decisions
Audit paid-media measurement rigor, including attribution, incrementality, and reporting accuracy
Translate complex data into clear client decisions and identify CRO opportunities
Partner with CRO specialists and cross-functional teams across program management, analytics, engineering, lifecycle, and creative
Lead account growth and expansion opportunities and support business development for complex or enterprise prospects
Use AI to accelerate analysis, insight generation, and roadmap development
Coach and mentor Growth Associates and Strategists

Requirements

What you’ll need

5–8+ years of hands-on experience in paid media or performance marketing
Real ownership of budget, targeting, and creative testing at volume on at least one major platform (Meta, Google, TikTok)
Hands-on experience analyzing paid-media performance data to inform integrated strategy
Experience forecasting business impact, including payback, LTV, or ROI modeling
Proven experience presenting to and influencing senior or executive stakeholders
Working knowledge of structured testing and CRO fundamentals
Hands-on experience with Meta Ads Manager, Google Ads, and TikTok Ads
Familiarity with a testing platform such as Optimizely, VWO, Dynamic Yield, or Adobe Target
Demonstrated day-to-day use of AI tools such as ChatGPT, Claude, or Copilot for data analysis, research synthesis, or roadmap development
Experience helping others adopt AI-assisted workflows
Must build and manage brand-specific AI agents and demonstrate concrete AI-integrated workflows and agent-building experience
Experience coaching and mentoring junior strategists or analysts preferred
Client services or agency experience strongly preferred
Must be based in the United States; the employer cannot hire in California, Alaska, Washington, Oregon, Hawaii, New York, or New Jersey

Benefits

Comp & perks

Benefits may be available; details will be discussed during the interview process