CrewBloom

Senior Lead Generation Specialist

CrewBloom

full-time

Posted on:

Location Type: Remote

Location: Philippines

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Job Level

Senior

About the role

  • Develop and execute lead generation strategy to consistently produce warm, qualified prospects for intake and conversion.
  • Build and manage outreach campaigns targeting private-pay prospects and referral partners to increase lead flow and strengthen referral pipelines.
  • Source, research, organize, clean, segment, and manage prospect and referral lists for optimized outreach and conversion.
  • Conduct structured multi-channel outreach (calls, SMS, email) using approved messaging and compliance standards.
  • Qualify prospects based on service need, urgency, location, and suitability.
  • Nurture leads through structured follow-up cycles until ready for pre-assessment scheduling.
  • Schedule pre-assessment appointments directly with the Supervisor for Intake & Client Conversion and confirm details with clients.
  • When required, conduct pre-assessment calls to support the Supervisor for Intake & Client Conversion during high volume or urgent periods.
  • Accurately update CRM stages, notes, tags, tasks, and communication logs immediately after every interaction.
  • Notify the Managing Member and Supervisor for Intake & Client Conversion when leads become warm, pre-assessments are booked, or conversions occur.
  • Produce weekly lead generation and referral performance reports including lead volume, warm leads, campaign effectiveness, and recommendations for improvement.
  • Drive outbound and referral campaign performance to generate the lead volume necessary to support growth trajectory.
  • Continuously refine outreach cadence, messaging, targeting, and list quality based on performance metrics and conversion outcomes.
  • Collaborate with the Supervisor for Intake & Client Conversion to ensure smooth hand-offs and optimal lead readiness for pre-assessment.
  • Collaborate with the Supervisor for HR Recruitment to align staffing needs with projected lead and referral volume.
  • Maintain communication flow through WhatsApp channels and ensure all appointments are updated accurately on internal calendars.
  • Identify declines in lead quality, referral engagement, or outreach performance early and provide corrective strategies.
  • May only work with leads sourced personally or assigned for outreach; proprietary leads, lists, or strategies may not be exported, saved, copied, shared, reused, or retained outside approved systems.

Requirements

  • 3+ years experience in lead generation, outreach campaigns, appointment setting, or referral development (healthcare/home care strongly preferred).
  • Proven ability to manage high-volume lead pipelines and outbound/referral campaign strategies.
  • Strong analytical ability to interpret metrics and optimize outreach performance.
  • Excellent English communication skills, written and verbal.
  • High organizational discipline and strong follow-through.
  • Demonstrated judgement, confidentiality, and professional ethics.
  • Operates as a strategic and proactive contributor; consistently seeks opportunities to strengthen lead and referral pipelines.
  • Maintains disciplined follow-up and responsiveness.
  • Communicates with professionalism, clarity, and empathy
  • Collaborates effectively with intake, recruitment, and administrative teams.
  • Upholds values, service standards, and compliance expectations in all interactions
Benefits
  • Join Our Dynamic Team: Experience our fun, inclusive, innovative culture that values your unique contributions and supports your professional growth.
  • Embrace the Opportunities: Seize daily chances to learn, innovate, and excel. Make a real impact in your field.
  • Limitless Career Growth: Unlock a world of possibilities and resources to propel your career forward.
  • Fast-Paced Thrills: Thrive in a high-energy, engaging atmosphere. Embrace challenges and reap stimulating rewards.
  • Flexibility, Your Way: Embrace the freedom to work from home or any location of your choice. Create your ideal work environment.
  • Work-Life Balance at Its Best: Say goodbye to stressful commutes and hello to quality time with loved ones. Achieve a healthy work-life integration to perform at your best.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
lead generationoutreach campaignsappointment settingreferral developmentCRM managementdata segmentationmulti-channel outreachperformance metrics analysisreportingprospect qualification
Soft Skills
analytical abilitycommunication skillsorganizational disciplineprofessional ethicsstrategic thinkingproactive contributionfollow-throughcollaborationempathyjudgment