Social Media Innovator, Intern

CrescentRating

Intern role focusing on social media strategy and content creation for CrescentRating and HalalTrip. Collaborating with marketing teams and leveraging AI tools for effective brand messaging.

Posted 7/9/2026internshipRemote • 🇸🇬 SingaporeEntry LevelWebsite

Tech Stack

Tools & technologies

About the role

Key responsibilities & impact

Architect and manage distinct, highly tailored content across Instagram, TikTok, LinkedIn, X, and Facebook for both the CrescentRating (B2B) and HalalTrip (B2C) brand identities, ensuring uncompromising quality and strict adherence to cultural nuances.
Actively leverage AI tools to supercharge content ideation, research, and operational workflows, while providing rigorous human review, copy-editing, and model training to ensure zero compromise on our authentic brand voice.
Track performance metrics—including reach, engagement, and content performance—not just to report, but to extract actionable insights and rapidly pivot strategies based on what the data demands.
Go beyond standard execution by continuously testing new content formats, adapting to platform algorithm shifts, and pitching innovative campaigns aligned with key moments in the Muslim travel calendar.
Own and optimize our social media pipeline and content calendars, finding intelligent ways to streamline scheduling and administrative tasks so your energy remains focused on high-impact storytelling.
Monitor audience engagement and act as the frontline guardian of our brands, responding to interactions in a timely, empathetic, and highly brand-appropriate manner.

Requirements

What you’ll need

Bachelor's degree in Communications, Marketing, Media Studies, or a related field — final-year students are welcome to apply
Strong command of written and spoken English, with the ability to craft engaging, platform-appropriate captions and copy across varied audiences and content types
Proficiency in Canva or Figma for creating on-brand social media visuals
Active experience integrating generative AI tools (e.g., ChatGPT, Claude, Midjourney) into your personal or professional creative workflow for rapid ideation, research, or drafting—with a deep understanding of how to guide, review, and prompt these tools to protect brand standards.
High attention to detail and strong organizational skills, with the ability to manage multiple content streams and deadlines in a fast-paced, remote team environment.
A self-starting mindset with a demonstrated history of taking ownership, experimenting with new formats, and pivoting based on data.

Benefits

Comp & perks

Paid internship
Remote working flexibility with a globally distributed team
Collaborative, diverse, and inclusive working environment
Meaningful real-world experience working on live digital platforms used by Muslim travellers worldwide
Strong focus on professional development and continuous learning
Opportunity to contribute ideas, lead initiatives, and make a visible impact on global marketing campaigns at the intersection of technology, content, and Muslim-friendly travel

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

Content CreationCopywritingData AnalysisSocial Media OptimizationCampaign Development

Soft Skills

Attention to DetailOrganizational SkillsSelf-Starter MindsetEmpathy in Communication