Senior Marketing Operations Manager – BizTech

Crescendo

Senior Marketing Operations Manager leading complex marketing initiatives at Crescendo, a firm focused on AI-driven customer experience. Collaborating with marketing and sales leaders to identify growth opportunities and enhance operational workflows.

Posted 6/28/2026full-timeRemote • California • 🇺🇸 United StatesSeniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Expertise in Go-To-Market Strategy and Operations, with a strong focus on Marketing Operations and Business Technology. Proficient in managing marketing systems, data governance, and designing automated workflows to drive growth and efficiency.

Highest-signal resume keywords

GTM Strategy & OpsMarketing OperationsHubSpot AdministrationSalesforce ManagementData Governance

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Analytical SkillsSystem DesignDocumentation SkillsAutomated Workflow DesignAI-Driven Tools Fluency

Soft Skills

Direct CommunicationOperational DisciplineComfort with Ambiguity

Tools & Technologies

HubSpotSalesforceClayApollo

Industry Keywords

Go-To-Market FunnelGrowth OpportunitiesPipe Gen ProcessesMarketing Tech Stack

Tech Stack

Tools & technologies

ApolloGo

About the role

Key responsibilities & impact

Tackle complex Marketing initiatives across the Go-To-Market funnel
Partner with Leaders in Marketing and Sales to identify growth opportunities
Manage and optimize HubSpot and its interaction with Salesforce
Define and uphold data governance across marketing systems
Drive the evolution of pipe gen processes and marketing tech stack

Requirements

What you’ll need

7+ years in GTM Strategy & Ops, Marketing Operations BizTech
Experience changing operational data into strategic narratives for senior leadership
Strong analytical, system design, and documentation skills
Hands-on experience administering Hubspot, Salesforce, Clay and Apollo
Proven ability to design automated workflows and processes
Fluency in AI-driven tools to enrich data
Direct communicator with operational discipline
Comfortable with ambiguity in high-growth environments

Benefits

Comp & perks

Equal-opportunity workplace
Valuing diversity, inclusion, equity, and belonging
Reasonable accommodations for individuals with disabilities