Senior Content Marketing Manager

Crescendo

Senior Content Marketing Manager focused on developing thought leadership and engaging content for AI-Native Customer Experience. Collaborating with leadership for impactful marketing strategies.

Posted 5/27/2026full-timeRemote • 🇺🇸 United StatesSeniorWebsite

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

B2B content marketingthought leadershipresearch reportscampaign contentcase studiesdata storytellingcontent measurementAI fluencyeditorial instinctswebinar content program

Soft Skills

interviewinginsight extractioncommunicationcollaborationcreativitystrategic thinkingattention to detailadaptabilitycustomer focusstorytelling

Tools & Technologies

AI toolscontent management systemsanalytics platformswebinar softwareCRM systemssocial media platformsemail marketing toolsSEO toolsproject management softwaredata visualization tools

Industry Keywords

technology companycategory-creationhigh-growth phasepipeline influencecontent-assisted dealscustomer experience (CX)B2B marketingcontent strategylead generationcontent marketing metrics

About the role

Key responsibilities & impact

You ghost-write and co-create with our CEO and leadership team.
You turn their conviction about the future of CX into pieces that get cited, shared, and remembered.
You commission and produce data stories — the kind that journalists reference and analysts quote.
You create the content that makes Zendesk, Intercom, and Sierra displacement happen.
You build the content arc from pre-announcement thought leadership to post-launch case studies.
You write the content that makes a COO at an insurance company feel like we built this for them.
You interview customers, find the insight buried in their results, and turn it into a case study that closes deals.
You measure what matters: share of voice, pipeline influence, content-assisted deals. Not pageviews.

Requirements

What you’ll need

6-8 years in B2B content marketing, ideally at a technology company in a category-creation or high-growth phase
A portfolio of work you're proud of — thought leadership, research reports, campaign content, case studies. Not a content factory. Specific pieces with specific results.
Genuine AI fluency. You use AI tools daily.
Strong editorial instincts. You know the difference between content that earns attention and content that fills a calendar.
Comfortable working with technical subject matter experts to extract insight and turn it into something a non-technical buyer finds compelling.
Experience owning a webinar or event content program — not just contributing to one
Track record of connecting content decisions to pipeline outcomes.

Benefits

Comp & perks

Health insurance
Retirement plans
Paid time off
Flexible work arrangements
Professional development