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Senior Marketing Technology Specialist
Credit AcceptanceSenior Marketing Technology Specialist helping drive Credit Acceptance’s digital transformation. Expanding and optimizing Adobe Experience Cloud ecosystem while supporting marketing technology capabilities.
Tech Stack
Tools & technologiesAWSCloudJavaScriptNode.jsSQLTypeScript
About the role
Key responsibilities & impact- Work as a dedicated member of a globally distributed team
- Partner closely with business partners in the U.S. to design, build, and scale solutions
- Play a key part in expanding and optimizing our Adobe Experience Cloud ecosystem
- Support broader marketing technology capabilities and enable data-driven decision-making across the organization
- Partner with cross-functional teams to design, implement, and monitor marketing initiatives powered by AEP
- Support tagging strategies across web properties to measure user engagement, personalization, and performance
- Build and scale a best-in-class MarTech ecosystem
- Directly influence how we understand and engage with our customers
- Make a meaningful impact on both the organization and your career growth
- Contribute to Agile sprint planning and execution
- Support data governance and compliance efforts
- Ensure solutions are scalable, maintainable, and aligned with enterprise standards
Requirements
What you’ll need- Bachelor’s degree in Computer Science, Information Systems or closely related field of study; or equivalent work experience
- 3+ years of experience in web analytics platforms such as Adobe Analytics, Google Analytics, or similar tools
- 3+ years of experience in digital analytics implementation and tag management
- Experience creating and maintaining validation dashboards within web analytics tools
- Experience with web analytics, data management, and attribution tools
- Familiarity with the Adobe Experience Cloud and Adobe Experience Platform, including reporting in Analysis Workspace within Adobe Analytics and Customer Journey Analytics
- Demonstrated proficiency building workspaces and reporting structures within Adobe Analytics, Customer Journey Analytics and other marketing technologies
- Strong SQL skills and experience working with large behavioral datasets, especially mixed B2B & B2C datasets and identity models
- Hands-on experience with Adobe Experience Platform (AEP), including schema design, dataset management, Real-Time Customer Profile & identity resolution
- Experience designing and maintaining an Adobe Journey Optimizer implementations and reusable components to support adoption by non-technical teams
- Experience with AEP Query Service
- Familiarity with JavaScript, TypeScript, Node.js
- Experience with AWS services and backend service development
- Experience with high-throughput data processing pipelines
- Experience with reporting and ad hoc analysis
- Experience working closely with Marketing and Product organizations
- Familiarity with applying AI/ML (including Adobe Intelligent Services and external models) to improve customer insights, segmentation, and predictive analytics within marketing technology platforms.
Benefits
Comp & perks- Flexible work options including work from home, on site and hybrid positions
- Company provided technology packages for all Team Members
- An atmosphere that is collaborative, challenging, and filled with forward thinking Team Members
- Extensive growth opportunities as demonstrated by our track record of promoting internally
- Ongoing business training and career development opportunities
- Competitive market-based salary with bonus compensation, quarterly profit sharing and annual merit bonuses
- Generous PTO and holidays that include 27.5 total days during first full year of employment
- Excellent benefits package that includes 401(K) match, adoption assistance, parental leave, tuition reimbursement, comprehensive medical/ dental/vision and many nonstandard benefits that make us a Great Place to Work
ATS Keywords
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Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
web analyticsdigital analytics implementationtag managementSQLAdobe AnalyticsAdobe Experience CloudAdobe Experience PlatformJavaScriptTypeScriptAWS
Soft Skills
collaborationcommunicationdata-driven decision-makingAgile methodologyproblem-solvingcustomer engagementinfluenceadaptabilityorganizational skillsteamwork
Certifications
Bachelor’s degree in Computer ScienceBachelor’s degree in Information Systems