Develop and execute social media strategy to enhance brand awareness, engage audience, and drive growth
Develop and implement social media strategies to drive brand awareness and engagement
Create and manage content across various social media platforms, ensuring consistency and alignment with brand guidelines
Monitor and respond to comments, messages, and inquiries in a timely manner
Design and coordinate social media campaigns, contests, and promotions
Analyze social media metrics to track performance, identify trends, and recommend improvements
Stay up-to-date with industry trends, tools, and best practices for social media marketing
Collaborate with internal teams to gather content and ensure brand messaging consistency
Manage social media advertising campaigns to drive targeted reach and conversions
Requirements
Bachelor's degree in Marketing, Communications, or a related field
Proven 5-8 years of experience in social media management preferably with US clients.
Strong understanding of social media platforms, algorithms, and trends
Experience in developing and implementing social media strategies
Excellent written and verbal communication skills
Proficiency in using social media management tools for scheduling, monitoring, and analytics
Creative mindset with a strong eye for design and storytelling
Ability to analyze data and interpret social media metrics to drive insights and strategy
Experience in managing social media advertising campaigns
Ability to work independently and collaboratively in a fast-paced environment
Passion for technology and digital innovation
ATS Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
social media strategycontent managementsocial media advertisingdata analysissocial media metricscampaign designtrend analysisbrand messagingstorytellingdigital innovation
Soft skills
communication skillscreativitycollaborationindependenceadaptabilityproblem-solvingtime managementattention to detailstrategic thinkingcustomer engagement
Certifications
Bachelor's degree in MarketingBachelor's degree in Communicationssocial media marketing certificationdigital marketing certificationcontent marketing certificationanalytics certificationadvertising certificationproject management certificationgraphic design certificationdata analysis certification