Sales Development Representative

CRAFTSMAN+

Sales Development Representative driving growth for Craft, a supplier risk intelligence leader. Engaging prospects with modern outbound sales techniques to build a qualified pipeline.

Posted 7/23/2026full-timeSan Francisco • California • 🇺🇸 United StatesMid-LevelSenior💰 $65,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates strong outreach capabilities through effective prospecting, engaging senior leaders, and booking qualified meetings. Proficient in utilizing CRM tools and developing tailored messaging to drive sales success.

Highest-signal resume keywords

ProspectingCold CallingCRM ProficiencyCommunication SkillsCreative Problem Solving

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Sales TechniquesLead QualificationData TrackingSales Funnel ManagementMessaging Development

Soft Skills

Competitive MindsetRelentless PositivityAttention to DetailCuriosityTeam Collaboration

Tools & Technologies

HubspotSalesforceLinkedIn Sales NavigatorAutomation ToolsAI Tools

Industry Keywords

Government ProcurementSourcingRisk AnalysisContracting VehiclesSAM.gov

About the role

Key responsibilities & impact

Own top of funnel outreach: prospect, engage, and qualify potential customers using phone, email, LinkedIn, and creative outbound tactics.
Craft (pun intended) compelling messaging to break through the noise and grab the attention of senior leaders.
Book qualified meetings and collaborate closely with Account Executives to move prospects through the sales funnel.
Develop a deep understanding of the Craft platform and industry pain points to tailor your outreach and conversations.
Track activity and progress in our CRM and report on key metrics.
Work closely with Marketing and Sales leadership to test and iterate messaging, target segments, and outreach strategies.
Contribute ideas, challenge the status quo, and help us develop a world class sales motion.
Learn and grow - fast. Top-performing SDRs can advance into customer success, solutions engineering, revenue operations, or leadership roles based on performance, preference, and business needs.

Requirements

What you’ll need

0–3 years of professional experience in a fast-paced, competitive environment (e.g. sales, athletics, performing arts, etc.).
A driven, competitive mindset with an eagerness to prove yourself and win as part of a team.
Outstanding communication skills. You are clear, persuasive, and energetic.
A natural curiosity and creative approach to problem solving and prospecting. Ideally you have deployed or experimented with automation and AI tools for tasks such as prospecting.
Confidence and charisma on the phone. You must be comfortable cold calling and handling objections.
Relentless positivity, perseverance, and a willingness to embrace rejection as part of the process.
Strong organizational skills and attention to detail.
Familiarity with CRM and sales platforms such as Hubspot, Salesforce, and LinkedIn Sales Navigator is a plus.
Nice to haves: Two years of experience working in the federal government, preferably in a sourcing, procurement, or risk analysis space OR two years of experience selling into government. Familiarity with government procurement processes, contracting vehicles, and databases such as SAM.gov and FPDS.

Benefits

Comp & perks

Competitive Base Salary starting at $65,000/ year with an Uncapped Commission Opportunity.
Equity at a well-funded, fast-growing startup.
Unlimited vacation time so you can take what you need, when you need it.
99% covered Health + Dental + Vision insurance for employees and dependents.
401K through Empower with options to invest how you want it.