Media Consultant, Radio
Cox Media Group
full-time
Posted on:
Location Type: Office
Location: Atlanta • 🇺🇸 United States
Visit company websiteJob Level
JuniorMid-Level
About the role
- Prospect for new business and solicit new clients through prospecting and cold calling
- Consistently manage target accounts and pipeline; generate revenue from new and existing accounts
- Create proposals and compelling presentations for clients and sales leaders
- Consult clients on CMG audio and digital solutions; demonstrate product capabilities, measurement, attribution, and KPIs
- Sell fully integrated advertising solutions utilizing radio and digital products
- Meet and exceed sales goals as outlined by General Sales Manager/Director of Sales
- Conduct need analyses and account reviews to uncover client needs; develop marketing plans
- Negotiate advertising rates and match station sponsorships to client needs
- Work with internal departments for account stewardship, traffic instructions, make-goods, and collections
- Utilize CRM (HubSpot) to track activity, build pipeline, provide weekly projections and revenue reporting
- Upsell current customers with performance metrics, research insights, and results
- Attend sales meetings, training sessions, and client remote meetings
Requirements
- Minimum of 2 years of new business development and prospecting experience in media sales or related sales role
- Proven record of driving revenue growth through successful campaigns
- Proven track record of success in working with people (career, school, organizations, sports, etc.)
- Strong analytical, problem-solving, communication, people skills, and business acumen
- Ability to multi-task and work in a high pressured, fast paced environment with tight deadlines
- Strong marketing, presentation and closing skills
- Excellent attention to detail and organizational skills
- Able to effectively negotiate with customers to meet a winning return on investment
- Experience prospecting for new clients and selling services, and maintaining and upselling existing clients
- Proficient with Microsoft Office, PowerPoint, and CRM tools, such as HubSpot
- Valid driver's license with an acceptable driving record
- Preferred: BA/BS degree
- Preferred: Three years of media sales, account management or buying experience
- Preferred: Proven history of digital and radio sales success in a local media setting
Benefits
- Opportunity to grow income through a rewarding commission structure
- World-class tools and resources to support success
- Unique career opportunity with potential for professional growth
- Training sessions and sales meetings
- Being part of a team focused on community impact and mission
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
new business developmentprospectingrevenue growthmarketing plansnegotiationpresentation skillsclosing skillsanalytical skillsproblem-solvingupselling
Soft skills
communication skillspeople skillsbusiness acumenattention to detailorganizational skillsmulti-taskingability to work under pressureclient consultationrelationship managementteam collaboration
Certifications
valid driver's license