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Business Development Representative – BDR
CoveoBusiness Development Representative focused on building and scaling pipeline generation for Conveo's AI research platform. Responsible for outbound prospecting and effective outreach strategies to generate leads.
Tech Stack
Tools & technologiesApollo
About the role
Key responsibilities & impact- Build and run outbound campaigns across target accounts, verticals, and buyer personas
- Research companies and identify the most relevant stakeholders to engage
- Create high-quality outreach copy tailored by role, industry, use case, and trigger
- Develop messaging that is concise, commercial, and relevant rather than generic
- Execute outreach across email, LinkedIn, sequencing tools, and other relevant channels
- Represent Conveo at events around the world to identify and nurture new leads
- Create and maintain high-quality account and contact lists aligned to our ICP
- Segment prospects by role, function, industry, geography, and priority use case
- Support account prioritisation and stakeholder mapping for strategic opportunities
- Launch targeted campaigns around new product launches, content, case studies, funding events, hiring activity, market shifts, and other commercial triggers
- Manage structured follow-up for leads generated through events, field marketing, and content activity
- Turn interest and awareness into qualified meetings and next steps for the sales team
- Work stale pipeline systematically to surface new demand
- Identify where prospects have gone cold and build smart follow-up campaigns to bring them back into conversation
- Keep CRM data clean, accurate, and up to date
- Track campaign performance, reply rates, meeting conversion, and funnel progression
- Feed insights back into sales and marketing to improve targeting, messaging, and channel performance
- Continuously refine campaigns based on what is and is not working
Requirements
What you’ll need- Experience in outbound prospecting, business development, or pipeline generation
- Strong written communication and copywriting skills
- Confidence identifying and engaging senior stakeholders
- Ability to research accounts and tailor outreach intelligently
- Highly organised, reliable, and able to manage multiple campaigns at once
- Comfortable working at pace in a high-growth environment
- Experience in a BDR or SDR role in B2B SaaS or a high-growth technology company (preferred)
- Familiarity with tools such as HubSpot, Clay, Apollo, Outreach, Heyreach, LinkedIn Sales Navigator, or similar (preferred)
Benefits
Comp & perks- Competitive compensation and meaningful equity upside
- A culture built around speed, ownership, quality, and ambition
- Opportunities to attend events, build market relationships, and grow with the company
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
outbound prospectingbusiness developmentpipeline generationcopywritingcampaign performance trackingstakeholder mappingaccount prioritizationlead nurturingCRM managementdata segmentation
Soft Skills
strong written communicationorganizational skillsreliabilityability to manage multiple campaignsconfidence in engaging stakeholdersintelligent outreachadaptability in high-growth environmentsattention to detailstrategic thinkingproblem-solving