Coupa Software

Director, Marketing – APAC

Coupa Software

full-time

Posted on:

Location Type: Remote

Location: Singapore

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Job Level

Lead

About the role

  • Craft and execute innovative marketing strategies to drive new business and cross-sell opportunities.
  • Partner closely with the sales team to influence and accelerate sales pipeline.
  • Design and implement multi-channel marketing strategies.
  • Provide support to sales teams across Australia, Japan and South East Asia.
  • Use data and metrics to measure and optimize customer growth initiatives.
  • Plan and manage events and networking opportunities with the team.

Requirements

  • 15+ years in Enterprise B2B marketing, demand generation, or digital marketing
  • Data and metrics-focused, and experience with various MarTech solutions: Salesforce, Marketo, Demandbase / 6sense, Linkedin Campaign Manager, Outreach, Sendoso
  • Prior experience developing and implementing 1:few or 1:many ABM programs
  • Strategic, self-starter with strong cross-functional project management skills.
  • Comfortable forecasting, reporting and managing a budget.
  • Some travel expected.
Benefits
  • Pioneering Technology: At Coupa, we're at the forefront of innovation.
  • Collaborative Culture: We value collaboration and teamwork.
  • Global Impact: Join a company where your work has a global, measurable impact.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
B2B marketingdemand generationdigital marketingABM programsdata analysismetrics optimizationbudget managementforecastingproject management
Soft Skills
strategic thinkingself-startercross-functional collaboration