Sales Development Representative

Cotton Holdings Inc.

Sales Development Representative qualifying inbound leads and conducting outreach for Cotton Holdings. Responsible for managing the lead qualification process and booking meetings for Account Executives.

Posted 4/25/2026full-timeHouston • Texas • 🇺🇸 United StatesJuniorMid-LevelWebsite

About the role

Key responsibilities & impact

Quickly respond to and assess inbound leads generated from SEO, web forms, and content campaigns.
Qualify leads based on specific criteria (such as BANT, MEDDIC, or internal guidelines).
Manage handoffs to the appropriate Account Executive for discovery or closing.
Conduct cold calls, emails, and LinkedIn outreach to targeted accounts and decision-makers.
Use tools like LinkedIn Sales Navigator, ZoomInfo, or similar platforms to identify and reach prospects.
Create interest, overcome objections, and generate new sales opportunities.
Book a consistent volume of qualified meetings with prospective clients.
Coordinate calendars with AEs and ensure clear handoff notes and context for each lead.
Accurately log all activity in IFS our CRM
Track lead stages and maintain up-to-date records of all communications.
Support reporting on weekly and monthly KPIs.

Requirements

What you’ll need

1–2 years of inside sales, business development, or SDR/BDR experience (B2B environment preferred).
Strong understanding of lead qualification and outbound prospecting techniques.
Excellent verbal and written communication skills.
Ability to multitask, stay organized, and thrive in a fast-paced environment.
Self-starter with a growth mindset and desire to move up in a sales organization.

Benefits

Comp & perks

This Job Description indicates the general nature and level of work expected of the incumbent(s). It is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities required of the incumbent. Incumbent(s) may be asked to perform other duties as requested.

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

lead qualificationoutbound prospectingsales techniquesBANTMEDDICCRM usageKPI reporting

Soft Skills

verbal communicationwritten communicationmultitaskingorganizational skillsself-startergrowth mindset