About the role
- Responsible for the B2B marketing strategy and its operational execution.
- Develop growth strategies to generate qualified leads.
- Plan and manage automated campaigns.
- Own the company’s presence at relevant B2B trade shows and events.
- Work closely with the Sales team to support their success.
- Hands-on execution of marketing tasks such as email copywriting and automation workflows.
Requirements
- At least 3 years of B2B marketing experience.
- Experience in a SaaS environment.
- Hands-on experience with marketing automation tools such as HubSpot or ActiveCampaign.
- Planning and running B2B trade shows and events.
- Native-level German and business-fluent English.
- Participation in company events and regular team activities (both in-person and online).
- Competitive compensation, permanent contract, and modern equipment.
- Open feedback culture with regular 1:1s and development reviews.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
B2B marketingmarketing strategylead generationemail copywritingmarketing automation
Soft skills
collaborationcommunication