Brand Manager

Cosmo Beauty Brand House GmbH (NEONAIL, NEO MAKE UP, MYLAQ, STAYLAC)

Brand Manager responsible for brand strategy and communication at Cosmo Beauty in Berlin. Driving innovative concepts and collaborating with marketing and sales teams.

Posted 6/3/2026full-timeBerlin • 🇩🇪 GermanyMid-LevelSenior💰 €45,000 - €55,000 per yearWebsite

About the role

Key responsibilities & impact

You are responsible for evolving the brand strategy and continuously refining the brand positioning and identity of our brands.
You plan and design communication initiatives and implement them across channels.
With a strong sense for trends, you develop innovative concepts together with the product team that have the potential to revolutionize the market.
You manage external agencies and independently drive marketing activities operationally — from briefing through to final execution.
You ensure consistent communication across all external and internal channels.
You work closely with Distribution and have a good eye for attractive POS designs and activations.
Close collaboration and exchange with Marketing, Sales and Ecommerce.

Requirements

What you’ll need

Vocational training or degree in Marketing / PR / Communications
At least 2–3 years of professional experience in a comparable role with a focus on beauty
Initial contacts with distributors or experience in brick-and-mortar retail is an advantage
You are creative and curious and enjoy developing and executing ideas
You think strategically — always keeping our mission and target group in mind
You bring strong creative ideas and approaches to share our products and mission
Reliable sense for design, copy and language; fluent in German and English
You prefer working independently and in an organized manner and want to take ownership
On-site presence in Berlin required (with a flexible home-office arrangement)

Benefits

Comp & perks

Corporate benefits program
Subsidy for public transportation or other fringe-benefit solutions (Edenred)
Employee referral program
Regular company and team events
Flat hierarchies and exciting projects
Beautiful office in the heart of Berlin with good transport links
Free drinks and coffee
Employee discounts
Responsibility from day one

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

brand strategybrand positioningcommunication initiativesmarketing activitiesPOS designEcommercecreative concept developmentstrategic thinkingcopywritingfluent in German

Soft Skills

creativitycuriosityindependenceorganizational skillsownershipcollaborationattention to detailtrend awarenesscommunicationreliability

Certifications

degree in Marketingdegree in PRdegree in Communications