Digital Marketing Manager

Cosette Pharmaceuticals, Inc.

Digital Marketing Manager at Cosette Pharmaceuticals developing and optimizing strategies for healthcare professional and patient engagement. Focusing on digital channels, brand strategy execution, and omnichannel initiatives.

Posted 7/14/2026full-timeBridgewater • New Jersey • 🇺🇸 United StatesMid-LevelSenior💰 $106,000 - $133,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in digital marketing strategies and execution, particularly within regulated industries. Proficient in managing omnichannel marketing initiatives and digital engagement channels to enhance customer interaction and brand alignment.

Highest-signal resume keywords

Digital Marketing ExperienceHCP Digital Engagement StrategiesWebsite ManagementCRM/Email Program ManagementDigital Analytics

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Digital MarketingOmnichannel MarketingCampaign ExecutionContent Calendar DevelopmentAudience Engagement

Soft Skills

Strategic PartnershipProject ManagementCollaboration

Tools & Technologies

CRM ProgramsEmail MarketingPaid Digital MediaSocial Media Platforms

Industry Keywords

PharmaceuticalBiotechnologyHealthcareRegulated IndustriesPromotional Review Environments

About the role

Key responsibilities & impact

Establish and maintain digital marketing capabilities, standards, processes, and best practices across Cosette’s branded portfolio.
Serve as the internal digital marketing subject matter expert and strategic partner to Brand Marketing teams.
Develop scalable digital marketing approaches that support current brands, future launches, and portfolio expansion.
Advise brand teams on digital channel strategy, audience engagement approaches, and execution opportunities.
Evaluate emerging digital trends, technologies, and platforms to identify opportunities for improved customer engagement.
Develop and execute omnichannel marketing initiatives across HCP and patient audiences in partnership with Brand Marketing.
Translate brand strategies into digital channel plans, content calendars, campaign execution plans, and measurement strategies.
Manage digital engagement channels including HCP and patient websites, email marketing, CRM programs, paid digital media, and social media platforms.
Partner with Brand Marketing teams to ensure digital tactics align with brand objectives, customer needs, and promotional strategies.
Manage digital agency relationships, including project scope, timelines, budgets, deliverables, and performance expectations.

Requirements

What you’ll need

Bachelor’s degree in Marketing, Communications, Digital Marketing, Business, or related field required.
5+ years of digital marketing experience, preferably within pharmaceutical, biotechnology, healthcare, or other regulated industries.
Experience managing digital marketing programs across multiple brands, products, or customer segments.
Experience with HCP and patient digital engagement strategies.
Experience managing websites, CRM/email programs, paid media, and digital analytics.
Experience working within regulated promotional review environments.

Benefits

Comp & perks

medical
dental
vision
life insurance
short-term disability
long-term disability
401(k) match
flexible spending accounts
health saving account
employee assistance program
tuition reimbursement program
parental leave
wellness program
paid time off
volunteer time
holidays