Head of Growth

CORTO

Head of Growth at LawConnect driving consumer growth strategy with a dedicated team for legal help. Overseeing SEM, SEO, and CRO to elevate brand presence in Australia and globally.

Posted 4/15/2026full-timeSydney • 🇦🇺 AustraliaLeadWebsite

About the role

Key responsibilities & impact

Own and drive LawConnect’s consumer growth strategy
Set the vision for how we acquire, convert, and retain consumers at scale
Build and manage a dedicated growth team of marketers, engineers, and data specialists
Manage the teams currently overseeing SEM, SEO, and CRO
Expand growth capabilities to drive the next phase of scale
Define and execute the vision for how LawConnect becomes the go-to destination for legal help in Australia
Build brand equity and consumer trust at scale
Develop and execute the growth playbook for entering new international markets
Build a culture of rapid testing, measurement, and iteration across all growth channels and touchpoints
Partner closely with product, engineering, design, and commercial teams.

Requirements

What you’ll need

10+ years of experience in growth, marketing, or related roles
Proven track record of scaling consumer products — ideally taking a product from early traction to mainstream awareness and adoption
Deep expertise across SEM, SEO, CRO, and paid acquisition, with a strong understanding of how these channels work together to drive efficient growth
Experience building and leading high-performing teams of marketers, engineers, and data specialists working in service of growth
Strong analytical depth — comfortable with funnels, cohort analysis, attribution modelling, and using data to inform strategy and prioritisation
Fluency in AI tools and emerging growth technologies, with an eye for where new capabilities can create step-change improvements in acquisition and conversion
Experience in high-consideration consumer categories where trust and clarity are critical to conversion (legal, health, financial services, or similar)
International growth experience or a strong understanding of what it takes to expand consumer products into new markets
Comfort with ambiguity and pace.

Benefits

Comp & perks

Competitive compensation
Flexible hybrid working
Additional time off
Gym membership
Other perks
Access to LEAP Home - a program unique to the ATI Group to support you in buying your primary residence.

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

growth strategySEMSEOCROpaid acquisitionfunnel analysiscohort analysisattribution modellingdata analysisinternational market expansion

Soft Skills

leadershipanalytical thinkingstrategic planningteam buildingcommunicationadaptabilityproblem-solvingcollaborationtrust-buildingmeasurement and iteration