Senior Events & Field Marketing Manager

Cortex by Palo Alto Networks

Senior Events & Field Marketing Manager at Cortex managing all aspects of global events strategy and execution for a B2B SaaS startup.

Posted 4/30/2026full-timeRemote • 🇺🇸 United StatesSenior💰 $130,000 - $150,000 per yearWebsite

About the role

Key responsibilities & impact

Set Cortex's global events strategy and own the annual events calendar, in close coordination with sales leadership and demand generation.
Own our flagship conference, Evolve, end-to-end (venue, agenda, speakers, sponsors, registration, on-site experience, and post-event motion) and grow it into a category-defining moment for Cortex and engineering operations.
Own Cortex's presence at industry conferences from booth design and staff prep through pre-event outreach and post-event follow-up, maximizing the pipeline impact of every sponsorship.
Plan and execute events for Cortex's Engineering Leader Community (Braintrust), including in-person dinners, roundtables, and member gatherings, partnering closely with the program lead on experience and member recruiting.
Plan and execute partner activations (e.g. co-branded happy hours, conference passport programs, and roundtables) and build the partner relationships that make co-marketing easy and repeatable.
Plan and run our webinar program end-to-end, from topic and speaker selection through promotion, production, and pipeline follow-up.
Own the events budget and prove ROI on every program with clean attribution to pipeline, revenue, cost per opportunity, and conversion metrics, feeding learnings back into the strategy.
Partner cross-functionally with Product Marketing on messaging, Demand Generation on pre- and post-event campaigns, Sales on target accounts and follow-up, Customer Experience on customer relationships for events and content, and GTM Ops on lead capture and attribution

Requirements

What you’ll need

5+ years of B2B SaaS events and field marketing experience, with a proven track record of running programs that generate pipeline.
Strategic muscle to build the calendar, defend the budget, and tell the story of what's worth investing in and why.
Strong and tight execution, including managing logistics, vendors, contracts, and timelines across multiple programs in flight without dropping anything.
Comfort marketing to technical audiences (engineering leaders, platform engineers, CTOs).
Data-driven approach to ROI.
Excellent cross-functional skills.
Self-starter mindset with a bias toward action; thrives in a fast-moving startup where the playbook is being written in real time.
Nice to have: Experience owning a flagship event or user conference end-to-end, including budgets in the high six figures.
Background managing community or member-driven programs.
Experience at a Series B-to-growth-stage startup during a key inflection point.

Benefits

Comp & perks

National medical, dental & vision insurance (we cover 100% for employees!)
Unlimited PTO & flexible working hours
401k plan
Gender-neutral parental leave
$1000 yearly Learning & Development stipend
$400 monthly perks stipend (use it on anything)
Pet Insurance

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

B2B SaaS events marketingevent planningbudget managementROI analysislogistics managementvendor managementcontract negotiationpipeline generationcommunity program managementwebinar production

Soft Skills

strategic thinkingexecutioncross-functional collaborationself-starteraction-orientedadaptabilitycommunicationrelationship buildingproblem-solvingtime management