Cornbread Hemp®

Ecommerce Manager

Cornbread Hemp®

full-time

Posted on:

Location Type: Remote

Location: Kentucky • United States

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About the role

  • Own the DTC website (Shopify) — including product pages, collections, navigation, and on-site merchandising.
  • Monitor and improve key conversion metrics: add-to-cart rate, subscription opt-in rate, checkout completion, bounce rate, and average order value.
  • Partner with design and copywriting to build and test high-converting landing pages and PDPs.
  • Lead A/B testing initiatives across product pages, homepage, and checkout flows.
  • Ensure a seamless, on-brand experience across desktop and mobile.
  • Coordinate with development resources for site updates, new features, and bug fixes.
  • Maintain site health: uptime, page speed, broken links, and technical SEO fundamentals.
  • Build and maintain dashboards tracking ecommerce KPIs across channels (revenue, traffic, conversion, ROAS, TACOS).
  • Deliver weekly and monthly performance recaps with clear insights and recommendations.
  • Use data to prioritize initiatives and make the case for resource investment.

Requirements

  • 5-7 years of ecommerce experience, ideally with a DTC brand in CPG, health & wellness, or food/bev
  • Hands-on Shopify experience — you know your way around themes, metafields, apps, and the admin
  • Experience at a brand with a subscription component (Skio, Recharge, Stay, etc.)
  • Comfort with analytics tools: Google Analytics (GA4), Shopify analytics, etc.
  • CRO experience — formal testing programs, hypothesis frameworks, or work with tools like Optimizely, Visually, Shoplift, etc.
  • Strong project management skills — you're organized, follow through, and keep things moving
  • Excellent written communication; you can clearly explain data and ideas to non-technical teammates.
Benefits
  • Competitive salary commensurate with experience
  • Full benefits package — 401k, health, dental, and vision
  • Generous product allowance (yes, really)
  • Remote-friendly with flexibility; we're headquartered in Louisville, KY
  • A small, collaborative team where your work visibly matters
  • The chance to help build something you're genuinely proud of
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
ecommerceShopifyA/B testingconversion rate optimization (CRO)technical SEOdata analysisdashboard creationkey performance indicators (KPIs)subscription management
Soft Skills
project managementorganizational skillscommunication skillscollaborationproblem-solving