Cordance

Marketing Campaign Manager

Cordance

full-time

Posted on:

Origin:  • 🇺🇸 United States

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Job Level

Mid-LevelSenior

About the role

  • Develop and lead comprehensive, multi-channel marketing campaigns aligned to business unit goals.
  • Collaborate with business unit stakeholders to understand target audiences, value propositions, and key business priorities to inform marketing campaign strategy and messaging.
  • Manage end-to-end campaign execution, partnering with business unit functional teams and our external marketing agency.
  • Own campaign timelines, deliverables, and budgets, ensuring on-time and high-quality execution.
  • Monitor and analyze campaign performance using marketing analytics tools and dashboards.
  • Continuously test, optimize, and iterate based on data-driven insights to improve conversion rates and pipeline contribution.
  • Partner closely with sales to ensure campaign alignment, support enablement, and accelerate opportunities.

Requirements

  • 5+ years of experience in B2B SaaS marketing, with at least 2+ years in campaign management.
  • Experience managing campaigns across multiple business units or products within a division.
  • Proven success driving integrated campaigns that deliver measurable business outcomes (pipeline, revenue).
  • Strong project management skills with the ability to manage multiple initiatives simultaneously.
  • Proficiency in marketing technology platforms such as Salesforce, Marketo (or HubSpot/Eloqua), Google Analytics, and project management tools.
  • Familiarity with segmentation, personalization, and campaign automation best practices.
  • All candidates must be based in the US.
  • Final candidate must be able to pass a background check.