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Cook Group

Business Operations & Execution Manager, iMRI Division

Cook Group

Business Operations and Execution Manager for Cook Medical's iMRI Division. Focused on procedural adoption and capital equipment sales with healthcare providers.

Posted 6/2/2026full-timeBloomington • North Carolina • 🇺🇸 United StatesMid-LevelSeniorWebsite

About the role

Key responsibilities & impact
  • Serve as the clinical lead in the iMRI sales funnel, assessing account readiness, understanding clinical needs, and supporting purchasing decisions.
  • Partner with Siemens sales to identify and engage target accounts, advancing them through the funnel.
  • Develop and execute strategic engagement plans for high-value hospital systems and specialty clinics.
  • Support sales presentations and discussions by communicating the clinical, operational, and financial benefits of iMRI-guided procedures.
  • Track key success metrics for customer engagement, including time-to-adoption, procedural volume, and stakeholder buy-in.
  • Act as the primary clinical contact for target accounts, assisting in suite configuration, procedural integration, and workflow optimization.
  • Collaborate with Siemens and internal teams to analyze account-specific clinical and technical requirements.
  • Educate clinical teams, administrators, and stakeholders on iMRI capabilities, procedural workflows, and benefits compared to traditional imaging technologies.
  • Establish customer engagement tracking methods, such as utilization reports, post-training assessments, and periodic check-ins.
  • Implement follow-up strategies after initial training to reinforce adoption and address ongoing needs, ensuring sustained engagement.
  • Assist in physicians and healthcare teams successfully adopting MRI-guided interventional procedures.
  • Specialize in biopsy-driven accounts (e.g., liver, kidney, soft tissue), then evolve into procedure-specific CLs (e.g., cardiac, urology, neurology) as market expansion progresses.
  • Work closely with marketing and sales to refine customer engagement strategies based on clinical insights.
  • Facilitate account alignment across IR, urology, oncology, and other clinical teams to ensure seamless procedural integration.
  • Partner with the Commercial Business Solutions Manager to support business case validation and ensure financial feasibility for each account.
  • Align with Marketing and Siemens teams to leverage clinical data and real-world case studies to strengthen iMRI’s value proposition.
  • Establish feedback loops, where insights from clinical teams inform future product development, customer support strategies, and marketing efforts.
  • Track and monitor suite utilization, procedural volume, and clinical satisfaction post-sale, providing feedback to Marketing and Product Management.
  • Ensure a structured onboarding process for new accounts, working alongside the Education & Training team for in-depth procedural training.
  • Develop ongoing engagement strategies to ensure continuous account activation and procedure optimization beyond the initial training phase.
  • Address basic reimbursement and procedural support questions, escalating financial concerns to the Business Manager.
  • Lead onboarding, training, and knowledge-sharing across the commercial team, serving as the senior field liaison.
  • Collaborate with the Director of Strategy Enablement to refine best practices, standardize tools, and document successful engagement frameworks.
  • Support hiring, mentoring, and performance evaluation of future team members.
  • Provide insights to help prioritize geographic expansion and identify top-tier accounts in the U.S. and Europe.

Requirements

What you’ll need
  • College degree in related field and/or equivalent relevant experience
  • Experience in capital equipment sales or clinical adoption of advanced medical technologies is a strong advantage.
  • Strong understanding of interventional procedures and workflow implications for imaging modalities (e.g., CT, MRI, ultrasound).
  • Ability to work cross-functionally with physicians, hospital administrators, and key account stakeholders to drive purchasing decisions.
  • Strong communication and presentation skills to educate clinical teams and decision-makers effectively.
  • Proven ability to manage long-term sales cycles, influence key stakeholders and support large-scale equipment adoption.
  • Prior experience leading organizational change
  • Must have effective oral and written communication skills
  • Excellent problem-solving skills
  • Ability to work in collaborative and independent work situations and environments with minimal supervision.

Benefits

Comp & perks
  • Health insurance
  • 401(k) matching
  • Flexible work hours
  • Paid time off
  • Remote work options

ATS Keywords

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Hard Skills & Tools
capital equipment salesclinical adoptioninterventional proceduresworkflow optimizationMRI-guided proceduresbiopsy-driven accountsprocedure-specific clinical leadscustomer engagement trackingutilization reportsfinancial feasibility
Soft Skills
communication skillspresentation skillsproblem-solving skillscollaborationindependent workinfluencing stakeholdersmentoringorganizational change leadershipcustomer educationteam knowledge-sharing