Cook Group

Marketing Specialist

Cook Group

full-time

Posted on:

Location Type: Office

Location: Shanghai • China

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About the role

  • Contributes to the development of strategic objectives for marketing projects and campaigns
  • Collaborates with the agency to initiate projects and develop project plans for marketing campaigns and content
  • Understands the audience and objective of marketing projects to help identity appropriate reviewers and collaborators
  • Performs desktop research on markets and competitors
  • Manages marketing channels with limited supervision, working closely with events and digital marketing teams
  • Assists marketing managers with marketing planning duties or projects, as assigned
  • Engages with sales team through CRM and other communication methods to support launch of marketing tools and gain feedback
  • Collaborates with digital marketing team, to analyze campaign data and provide reports to marketing managers
  • May support more than one specialty
  • Works independently with limited supervision on larger, moderately complex projects
  • Uses prior experience, analysis, and a broad understanding to find solutions to difficult, and sometimes, complex issues
  • Foster and maintain a workplace culture respectful and supportive of individual differences
  • Must work and interact effectively and professionally with and for others throughout various levels of the global organization
  • Must maintain company values, policies and standards
  • Must have effective oral and written communication skills

Requirements

  • Bachelor’s degree required in marketing or business
  • 2-3 years of relevant experience
  • Experience in developing project plans and managing marketing channels
  • Domestic travel may be required
Benefits
  • Health insurance
  • Paid time off
  • Professional development
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
marketing project developmentproject planningdesktop researchcampaign analysisCRMdata reportingmarketing channel management
Soft Skills
collaborationindependent workproblem-solvingeffective communicationcultural respectprofessional interaction
Certifications
Bachelor's degree in marketingBachelor's degree in business