
Regional Marketing Specialist
Convene
full-time
Posted on:
Location Type: Remote
Location: Thailand
Visit company websiteExplore more
About the role
- Develops region-specific go-to-market strategies that accelerate awareness and demand in partnership with business unit and sales channels
- Coordinates with global teams to develop, deploy, and optimize regional-focused campaigns
- Develops regional-specific collateral to accelerate new customer acquisition
- Analyzes market trends and competitor activities and converts them into tactical marketing & sales programs.
- Brings regional customer insight to product management, R&D, applications, and sales teams to advise development roadmap
- Works closely with region/country senior management to align sales & marketing functions to capture business opportunities
- Has contact with customers and plays an important role in generating new customers and maintaining current customers for future sales
- Develops ideas and strategies for inbound marketing initiatives to meet regional market goals
- Reports to the Global Marketing Manager to give updates on initiatives, campaigns, and KPIs
Requirements
- Bachelors degree in any field
- At least 2 years of regional B2B marketing experience
- Ability to provide creative ideas to improve inbound and outbound marketing initiatives
- Outstanding skills in building rapport with clients and bringing in potential marketing and sales leads
- Deep understanding of the cultural norms and regional nuances of the target market
- Excellent ability to juggle multiple projects that are deadline-oriented, handle interruptions, and to be flexible with changing tasks
- Strong project management and organizational skills
- Outstanding written and verbal communication skills
- Effective management of partner expectations and utilization of influence to design and deploy regional marketing strategies
- Ability to translate and effectively communicate market insights into actionable plans
- Ability to identify regional market opportunities across the breadth of our business product portfolio
- Hiring Condition: Successful completion of background checking will be required as a condition of hire.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
B2B marketinginbound marketingoutbound marketingmarket analysiscampaign developmentcustomer acquisitiontactical marketing programsproject managementsales strategiesKPI reporting
Soft Skills
creative thinkingclient rapport buildingflexibilityorganizational skillscommunication skillsinfluence managementmultitaskingcultural understandingstrategic thinkingcollaboration
Certifications
Bachelor's degree