
Senior Marketing Manager – HSG Europe
Convatec
full-time
Posted on:
Location Type: Hybrid
Location: Runcorn • 🇬🇧 United Kingdom
Visit company websiteJob Level
Senior
About the role
- The Senior Marketing Manager for Home Services Group (HSG) Europe will lead strategic marketing initiatives across Amcare UK, Livramedom France, and emerging HSG businesses in other European markets.
- This role drives brand growth, customer acquisition, and service innovation across digital and traditional channels, supporting all Convatec categories delivered through HSG—including Continence Care, Ostomy, and Wound Care.
- Combining strategic leadership with hands-on execution, the role oversees campaign development, budget management, and performance tracking.
- A data-driven mindset is essential, leveraging market research and customer insights to optimize marketing strategies.
- The Senior Marketing Manager will collaborate with cross-functional teams—commercial, regulatory, and global marketing—to ensure cohesive execution across diverse markets.
Requirements
- Proven track record with 10+ years of progressive marketing experience, preferably in healthcare or related industry.
- Excellent marketing capabilities across multiple channels, including experience with marketing automation platforms and CRM systems.
- Strong strategic thinking abilities with experience developing comprehensive marketing campaigns that drive measurable business results.
- Advanced data analysis skills with ability to track performance metrics and optimize marketing ROI.
- Commercial acumen with strong understanding of sales operations, customer acquisition processes, and budget management.
- Exceptional communication and presentation skills with ability to influence stakeholders at all levels.
- Collaborative team player with experience working cross-functionally, across a global BU, and with external partners.
- Demonstrated project management expertise, successfully managing multiple initiatives while meeting tight deadlines.
- Customer-focused mindset with passion for improving experiences and delivering results.
- People management experience and ability to lead teams effectively.
Benefits
- Hybrid role with flexibility to support work-life balance
- Competitive salary and benefits package
- Opportunity to lead strategic marketing across multiple European markets
- Collaborative and supportive culture
- Direct impact on improving patient outcomes through innovative service delivery
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
marketing automationCRM systemsdata analysisperformance metricsbudget managementcampaign developmentcustomer acquisitionmarketing strategiesmeasurable business resultsproject management
Soft skills
strategic thinkingcommunication skillspresentation skillscollaborationteam playerinfluencing stakeholderscustomer-focused mindsetpeople managementleadershiptime management