Contexture

Marketing & Communications Manager

Contexture

full-time

Posted on:

Location Type: Hybrid

Location: Phoenix • Arizona • Colorado • United States

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Salary

💰 $5,757 - $6,583 per month

About the role

  • Support education and awareness campaigns through the development of content (research, writing, editing, information design), managing webinars, developing, and deploying email campaigns, managing social media, community outreach, and media relations.
  • Support engagement efforts, such as developing compelling success stories, use cases, member profiles, community impact reports, and other tactics that shine a spotlight on inspiring human-interest stories related to Contexture initiatives.
  • Develop lead generation tactics and content (white papers, infographics, e-guides, blogs etc.) designed to increase demand and support the Sales, Recruitment and Account Management teams.
  • Support sales and recruitment efforts through the development, deployment, and measurement of strategic tactics.
  • Product marketing including market analysis, lead generation, content development, campaign deployment, internal training, and measurement.
  • Provide marketing support for conferences, trade shows, webinars, and other events.
  • Write newsletter articles, blogs and social media posts, and review others work to ensure proper messaging is used.
  • Manage Contexture’s social media and online presence as thought leadership in the healthcare IT industry.
  • Develop educational content and assist with speaker preparation for presentations for virtual, local, and national conferences.
  • Coordinate with and manage vendors and freelancers to meet organizational communications needs.
  • Performs other related duties as assigned.

Requirements

  • Minimum of 5 - 7+ years of MarCom experience, preferably in related industries, i.e., healthcare (primary and/or behavioral health) or health and human services.
  • Bachelor’s Degree in Marketing, Communications, or related field required.
  • Working understanding of the capabilities and value of health information technology (HIT) and health information exchange (HIE) in meeting the needs of clients and participants preferred.
  • Must be a well-rounded, multi-skilled MarCom professional with the ability to wear many hats and perform multiple functions within the department.
  • Proven multi-channel marketing skills (i.e., traditional channels, digital channels, and social media channels).
  • Proven technical and creative writing skills, design skills, project management skills, time management skills.
  • Prior management experience in planning and executing MarCom plans.
  • Prior experience managing vendor relationships.
  • Demonstrated ability in supporting cross-functional teams to deliver results on complex issues.
  • Demonstrated ability to quickly establish positive relationships with diverse populations, participants, vendors, community partners and other Contexture managers and staff.
  • Demonstrated ability to collaboratively work across varying community business and service organizations to align Contexture strategies.
  • Demonstrated ability and knowledge to recognize and work with culturally diverse populations.
  • Strong written and oral communication skills; must be comfortable presenting to small and large, diverse groups of stakeholders.
  • Strong analytic and organizational skills.
  • Ability to anticipate problems and take decisive action, giving regard to impact on participants, their clients, and Contexture.
  • Ability to prioritize and manage multiple priorities and tasks and to efficiently and effectively all assigned work.
  • Ability to convey a strong presence and professional image.
  • Ability to work independently as well as ability to effectively work in a team environment and maintain strong working relationships.
  • Proficiency with the Microsoft Office Suite.
Benefits
  • Contexture provides a comprehensive benefits package. For details, please request a Benefit Summary from our Benefits Department.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
MarCom experiencecontent developmentlead generationtechnical writingcreative writingproject managementtime managementmarket analysisinformation designsocial media management
Soft Skills
multi-channel marketingrelationship buildingcollaborationorganizational skillsanalytical skillsproblem-solvingcommunication skillsteamworkindependenceadaptability