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Growth Marketing Manager
ContentsquareGrowth Marketing Manager developing strategies and executing campaigns for Contentsquare's experience intelligence platform. Collaborating across teams to enhance user experience and drive customer advocacy.
About the role
Key responsibilities & impact- Drive ideation, strategy, and execution of growth campaigns across digital channels, in-app, social, and other channels that engage online communities / our ICP and drive business outcomes.
- Expand our use of existing channels and introduce new channels and programs where necessary to engage our users and convert them into loyal customers and Contentsquare champions e.g. webinars, events, forums, and referral programs).
- Identify customer needs, ideate solutions to improve user experience, and generate ongoing user-driven insights to inform campaign strategy and optimization.
- Leverage marketing automation and behavioral data to create personalized experiences at scale.
- Analyze trends, develop actionable insights to optimize against targets, and socialize relevant learnings across the organization.
- Collaborate closely with key stakeholders across Growth, Product, Engineering, Data Science, Analytics, Sales, and Marketing.
- Act as an internal multiplier, sharing tools, playbooks, and internal agents that help marketing and GTM teams move faster.
- Collaborate with design, Product, and Data to test and refine ideas that unlock new growth levers.
Requirements
What you’ll need- 3+ years of B2B SaaS growth marketing experience.
- Proven experience driving engagement, adoption, and advocacy among existing users of a SaaS platform. Bonus points if you have experience in digital experience analytics, product analytics, or web analytics.
- Exceptional storytelling and writing skills, with the ability to translate technical capabilities into clear customer value.
- Demonstrated ability to work cross-functionally with Product, Marketing, and Demand Gen teams to deliver integrated GTM initiatives.
- A bias toward shipping over spec’ing. You believe a working prototype today is better than a polished deck next week.
- A strong product sense and design instincts, even if you're not a designer or engineer.
- The customer-centricity and commercial acumen needed to prioritize the right initiatives to focus on—not because they’re cool, but because they add real value to our customers and move the needle for our business.
- Ability to thrive in a fast-paced, evolving environment with a bias toward action and impact.
- Bachelor’s degree in Marketing, Business, or a related field; MBA a plus.
Benefits
Comp & perks- Virtual onboarding, Hackathon, and various opportunities to interact with your team and global colleagues both on and offsite each year
- Work flexibility: hybrid and remote work policies
- Generous paid time-off policy (every location is different)
- Immediate eligibility for birthing and non-birthing parental leave
- Wellbeing and Home Office allowances
- A Culture Crew in every country we’re based in to coordinate regular activities for employees to get to know each other and bond outside of work
- Every full-time employee receives stock options, allowing them to share in the company’s success
- We have multiple Employee Resource Groups, that offer a safe space for individuals who share common identities, life experiences, or allyship to connect, support one another, and passionately advocate for the issues close to their hearts
- And more benefits tailored to each country
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
Digital Experience AnalyticsProduct AnalyticsWeb AnalyticsCampaign Strategy DevelopmentData AnalysisUser Experience ImprovementBehavioral Data UtilizationGrowth Campaign ExecutionInsight GenerationIntegrated GTM Initiatives
Soft Skills
StorytellingWriting SkillsCustomer-CentricityCommercial AcumenBias Toward Action
Certifications
Bachelor’s Degree in MarketingBachelor’s Degree in BusinessMBA