Construct

Performance Marketing Analyst

Construct

full-time

Posted on:

Location Type: Hybrid

Location: São Leopoldo • Brasil

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About the role

  • Contribute to strategic marketing planning focused on acquisition, conversion, and performance;
  • Plan, execute, monitor, and optimize digital campaigns across different stages of the funnel (top, middle, bottom);
  • Monitor and analyze the performance of organic and paid channels, identifying opportunities for improvement;
  • Define metrics, KPIs, and performance indicators, ensuring data-driven decisions;
  • Work with the content team to guide production with a focus on SEO, AEO, GEO, and conversion;
  • Create and optimize nurture flows and segmented automations for target industries and to support internal teams;
  • Run tests (A/B, creatives, channels, and formats) aimed at continuous improvement of results;
  • Prepare performance reports and analyses that deliver actionable insights to the team and leadership.

Requirements

  • Must reside in Porto Alegre or the metropolitan area (Rio Grande do Sul);
  • Completed or in-progress degree in communication, marketing, advertising, journalism, or related fields;
  • Experience analyzing indicators and metrics for acquisition, conversion, and retention;
  • Analytical, curious, and creative profile with a willingness to test, learn, and continuously optimize;
  • Previous experience in agencies, companies, or startups;
  • Experience analyzing and optimizing marketing campaigns and funnels.
Benefits
  • Professional and personal growth;
  • Culture of feedback and continuous development;
  • Work with amazing people in a pleasant environment;
  • Flexible working hours;
  • Environment of autonomy, learning, and constant challenges;
  • Market-competitive salary.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
digital marketingSEOAEOGEOdata analysisKPI definitionperformance optimizationA/B testingcampaign managementmarketing funnel analysis
Soft Skills
analytical thinkingcreativitycuriositystrategic planningcommunicationteam collaborationproblem-solvingadaptabilityattention to detailcontinuous learning