Performance Marketing Manager

Construct Digital

Performance Marketing Manager overseeing core digital marketing services driving measurable results. Own KPI delivery, campaign strategy, and client relationships for Construct Digital in the APAC region.

Posted 6/14/2026full-time🇸🇬 SingaporeMid-LevelSeniorWebsite

About the role

Key responsibilities & impact

Own KPI delivery across assigned accounts — ROAS, CPA, CPL, conversion volume, and efficiency targets
Lead campaign strategy: define channel mix, budget allocation, audience targeting, and optimisation approach
Set up, manage, and continuously optimise campaigns across Google, Meta, LinkedIn, and other active channels
Drive A/B testing and experimentation across creatives, landing pages, audiences, and bid strategies
Identify performance gaps and lead corrective action — proactively, not reactively
Lead performance reviews and strategic conversations with clients on assigned accounts
Translate campaign data into clear commercial insights that clients can act on
Build and maintain strong client relationships through consistent, transparent communication
Collaborate with Account Managers to manage client expectations and escalate where needed
Build and maintain campaign dashboards and performance reports
Provide structured weekly and monthly performance updates with clear recommendations
Use web analytics (GA4 or equivalent) to connect media performance to business outcomes
Lead proposal development for new and existing clients, including: Campaign plan and strategy deck (PPT), Media plan and budget estimations (Excel), Keyword research and audience planning, Channel specifications and creative briefs for internal teams, Time, costing, and invoice estimates

Requirements

What you’ll need

Degree or Diploma in Marketing, Technology, or a relevant field
Minimum 5 years of hands-on experience in performance marketing — Google Ads, Meta Ads, and LinkedIn Ads at a minimum
Demonstrated track record of improving paid channel KPIs: ROAS, CPA, CPL, or conversion rate
Experience managing media budgets and owning efficiency targets directly
Strong analytical skills — comfortable building and interpreting performance reports in Excel and GA4 or equivalent
Proficient in structuring and presenting performance insights to clients
Strong written and verbal communication skills, with the ability to distil complex data into clear recommendations

Benefits

Comp & perks

competitive rewards
flexible working
culture of respect and trust

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

KPI deliverycampaign strategyA/B testingperformance reviewsdata analysiskeyword researchaudience targetingbudget allocationoptimisationperformance reporting

Soft Skills

client relationship managementcommunicationanalytical skillscollaborationstrategic thinkingproblem-solvingpresentation skillstransparencyproactivityadaptability