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Business Development Representative
Conner Industries, Inc.Business Development Representative focusing on demand generation and strategic opportunities for custom wood packaging solutions. Partner with manufacturing plants and equip sales teams for growth.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in demand generation and business development, leveraging tools like ZoomInfo and LinkedIn Sales Navigator to identify and engage high-value customer opportunities. Proven ability to nurture leads and collaborate with sales teams to enhance prospecting strategies and pipeline development.
Highest-signal resume keywords
Business DevelopmentOpportunity QualificationCRM Proficiency (HubSpot/Salesforce)Lead Generation Tools (ZoomInfo, LinkedIn Sales Navigator)Strong Communication Skills
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Demand GenerationOpportunity QualificationLead GenerationPipeline DevelopmentAccount Penetration Strategies
Soft Skills
Relationship-BuildingAdaptabilitySelf-Starter
Tools & Technologies
CRM (HubSpot/Salesforce)ZoomInfoLinkedIn Sales NavigatorMicrosoft Office
Industry Keywords
Plant Level Demand GenerationCustomer OpportunitiesHigh-Value Target AccountsProspecting Best PracticesDiscovery Meetings
About the role
Key responsibilities & impact- Demand Generation at the Plant Level
- Partner with plant leadership to identify and target local customer opportunities.
- Use ZoomInfo, LinkedIn Sales Navigator, and other prospecting tools to build and qualify lead lists.
- Launch outreach campaigns that generate conversations and meetings for plant sales teams.
- Identify ICP and best personas to engage with at high-value target accounts to support Packaging growth.
- Qualify and educate inbound and outbound leads, ensuring alignment with Conner’s new business enterprise accounts.
- Nurture prospects and keep engaged when required.
- Schedule and provide notes for discovery meetings that enable representatives to advance opportunities.
- Work with sales to strengthen prospecting best practices, call/email cadences, and account penetration strategies.
- Serve as a hands-on resource to accelerate pipeline development in underpenetrated territories.
- Share tools, messaging, and insights that drive consistency and effectiveness in the field.
Requirements
What you’ll need- Proven track record in business development, prospecting, and opportunity qualification.
- Strong communication and relationship-building skills, both in person and virtually.
- Proficiency with CRM (HubSpot/Salesforce), ZoomInfo, LinkedIn Sales Navigator, and Microsoft Office.
- Self-starter with the ability to adapt focus across different sales functions as business needs evolve.
Benefits
Comp & perks- Health Care Plan (Medical, Dental & Vision)
- Retirement Plan (401k)
- Life Insurance
- Paid Time Off - Accrued Immediately, Available at 30 days
- 8 Company Paid Holidays
- Short Term & Long Term Disability
- Tuition Reimbursement Program - Including Trade Schools
- Training & Development