Account Based Marketing Manager

ConnectWise

ABM Manager responsible for executing targeted marketing strategies at ConnectWise. Collaborating with sales and digital teams to drive pipeline growth through personalized campaigns.

Posted 6/12/2026full-timeRemote • 🇺🇸 United StatesMid-LevelSeniorWebsite

ATS Keywords

Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Account-Based MarketingB2B marketingcampaign managementdata analysisreportingpipeline management

Soft Skills

collaborationcommunicationstrategic planningexecutioncross-functional partnership

Tools & Technologies

DemandbaseZoomInfomarketing platformsintent data

Industry Keywords

multi-channel campaignstarget account listsaccount engagementbuying committees

About the role

Key responsibilities & impact

Design and execute ABM plays across acquisition, competitive displacement, and named accounts
Build and manage tiered target account lists using data sources like Demandbase, ZoomInfo, and intent signals
Translate strategy into clear, actionable weekly plans (accounts, plays, owners)
Orchestrate multi-channel campaigns including paid media, outbound sequences, direct mail, events, and executive roundtables
Partner cross-functionally with Sales, SDRs, Demand Gen, and Digital teams to drive coordinated account engagement
Map buying committees within target accounts to refine messaging and outreach
Own reporting on pipeline sourced/influenced, account engagement, and campaign performance

Requirements

What you’ll need

Required: Experience in B2B marketing and Account-Based Marketing (ABM)
Strong collaboration skills and experience partnering with Sales
Data-driven mindset with experience using intent data and marketing platforms
Ability to manage multiple campaigns and translate strategy into execution

Benefits

Comp & perks

Health insurance
Equal employment opportunities