
Senior SEO Manager
ConnectWise
full-time
Posted on:
Location Type: Remote
Location: United States
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Job Level
About the role
- Own and evolve the SEO and answer engine optimization (AEO) strategy in alignment with the buyer’s journey, marketing funnel, and website roadmap.
- Conduct keyword research and search intent analysis to identify high-impact opportunities.
- Develop organic growth strategies across search engines, YouTube, Reddit, and emerging discovery platforms.
- Ensure content strategy and site architecture support both traditional search visibility and AI driven answer engines.
- Lead technical, on-page, and off-page SEO initiatives to improve crawlability, rankings, and overall site performance.
- Apply AEO best practices, including structured content, schema markup, and AI-friendly content architecture.
- Partner with developers, content marketers, and SEO specialists to prioritize and implement optimizations.
- Support scalable organic growth through AI-assisted and agentic content workflows where appropriate.
- Measure and communicate the impact of SEO and AEO efforts on key business outcomes, including MQLs, SQOs, and pipeline contribution.
- Build and maintain dashboards and performance reports using GA4, Siteimprove, Power BI, Excel, and related tools.
- Translate performance data into actionable recommendations for content, product marketing, and demand generation teams.
- Translate technical SEO findings into clear, actionable recommendations for web developers and product managers.
- Partner with marketing, product, content, and development teams to embed SEO into campaign planning, website updates, and content creation.
- Coordinate with internal specialists and stakeholders to ensure consistent execution across SEO initiatives.
- Collaborate with in-house SMEs and agency experts to help ensure company websites reflect current SEO and AEO best practices.
Requirements
- Bachelor’s degree in related field or equivalent business experience
- 4-6 years of hands-on SEO experience, ideally in B2B, SaaS, or another performance-driven digital environment.
- Ability to manage large projects and processes independently with limited supervision
- Strong expertise in keyword research, search intent modeling, and content optimization.
- Hands-on experience with SEO tools such as Ahrefs, SEMrush, and Screaming Frog.
- Strong working knowledge of technical SEO, schema markup, structured data, and site architecture.
- Proficiency in analytics and reporting tools, including Google Analytics 4 (GA4), Siteimprove, Power BI, and Excel.
Benefits
- Onsite/Hybrid/Remote depending on location
- 0-10% travel may be required
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
SEOAEOkeyword researchsearch intent analysiscontent optimizationtechnical SEOschema markupstructured datasite architectureanalytics
Soft Skills
project managementindependent workcollaborationcommunicationrecommendation translation
Certifications
Bachelor's degree